Target Essays (Examples)
Study Document
Customer Persona For Filshie Clip System
Executive Summary
This is a report providing detailed description of Filshie Clip System’s customer persona based on the selected target market. The creation of this persona was based on a comprehensive analysis of the target market and a brief background of the company. The discussion demonstrates how professional women who are of childbearing age are the ideal target market for this stylish and effective method of contraception. We have established that customers in the target market are differentiated based on demographic factors, personal histories and expectations. These women are interested in a reversible contraception method that is safe … & Clark, 2017). Currently, the company is the leading manufacturer and distributor of the Fishie Clip System. Women of birth-giving age are the target market for the Filshie Clip System since it is surgical contraceptive device that is used to tie their fallopian tubes. However, an understanding … the Filshie Clip……
References
References
Antoun, L., Smith, P., Gupta, J. K., & Clark, T. J 2017. The feasibility, safety, and effectiveness of hysteroscopic sterilization compared with laparoscopic sterilization. American journal of obstetrics and gynecology, vol. 217, no. 5, pp.e571-570. e576.
Beerthuizen, R 2010. State-of-the-art of non-hormonal methods of contraception: V. Female sterilisation. The European Journal of Contraception & Reproductive Health Care, vol. 15, no. 2, pp.124-135.
De Toni, D., Milan, G.S., Saciloto, E.B., & Larentis, F 2017. Pricing strategies and levels and their impact on corporate profitability. Revista de Administracao, vol. 52, no. 2, pp.120-133.
Duran, A 2018. Sink or swim: how to create buyer personas to ensure marketing success. Forbes. Viewed 20 August 2019,
Griffin, A, Noble, CH, Durmusoglu, SS, Luchs, MI, & Swan, S 2015. ‘Chapter 3 Personas: powerful tools for designers’, in Design Thinking : New Product Development Essentials from the PDMA, John Wiley & Sons, Incorporated, Hoboken.
Johnson, S., Pion, C. & Jennings, V 2013. Current methods and attitudes of women towards contraception in Europe and America. Reproductive Health, vol. 10, no. 7, pp.1-9.
Kotler, P., & Keller, K. L. (2015). Marketing Management, Global Edition. Pearson Education Limited: Boston, MA.
Magrath, A.J 1986. When Marketing Services, 4Ps are not enough. Business Horizons, pp.4450.
Study Document
Disruptive Behaviors Of Students
… the other hand, a wrong response entailed opportunities not being followed by staff conduct, or if the staff’s conduct was improper, or if target responses were performed without any opportunity arising. The share of right behaviors was computed (number of right reactions/ (right reactions negative reactions) * … of interest. Subjects were observed as inconspicuously as could be, with a datasheet and clipboard utilized for recording subject opportunities to engage in target behaviors.
Appropriate dependent variable to be targeted from the graph with an operational definition
Dependent variables for the research were determined based on example, classroom observations, from specific educator requests. … duration at the maintenance stage.
Conclusions
Outcomes indicate that tactile prompts notified participants to pay attention and respond appropriately to student behavior. Proper target response delivery on participants’ part (for instance, disruptive conduct management after its occurrence) indicates their response was influenced by the collective stimulus……
References
References
Bailey, J. S., & Burch, M. R. (2018). Research methods in applied behavior analysis, 2nd edition. Routledge.
Barlow, D. H., Nock, M., & Hersen, M. (2009). Single case experimental designs: Strategies for studying behavior for change (No. Sirsi) i9780205474554).
Carr, J. E. (2005). Recommendations for reporting multiple?baseline designs across participants. Behavioral Interventions: Theory & Practice in Residential & Community?Based Clinical Programs, 20(3), 219-224.
Cooper, J. O., Heron, T. E., & Heward W.L. (2020). Applied Behaviour Analysis (Third Edition). Pearson Education, Inc.
Petscher, E. S., & Bailey, J. S. (2006). Effects of training, prompting, and self?monitoring on staff behavior in a classroom for students with disabilities. Journal of Applied Behavior Analysis, 39(2), 215-226.
Study Document
Healthcare Marketing
… an extent within the last few decades that much of advertising itself has migrated from old media to new media to focus on targeted consumers. The Digital Age has ushered in a new era of communication: more and more people turn to the Internet for information and … take advantage of consumers’ ignorance by appealing and directly advertising to them. This is especially the case with TV spots, which tend to target older persons (younger people tend to use more Internet-based sources for entertainment). Older consumers do not understand the subtle nuances of particular treatments … because it is an effective way to introduce the company’s brand, products and services to the population.
Differentiated marketing, also known as multi-segment targeting, is a helpful marketing strategy that the healthcare company can use to target select demographics all at once and design marketing campaigns for each of those specific demographics (Blythe,……
References
References
Arnold, D. G., & Oakley, J. L. (2013). The politics and strategy of industry self-regulation: the pharmaceutical industry's principles for ethical direct-to-consumer advertising as a deceptive blocking strategy. Journal of Health Politics, Policy and Law, 38(3), 505-544.
Blythe, J. (2009). Key Concepts in Marketing. Los Angeles: SAGE Publications Ltd.
Chand, S. (2019). Target Marketing: Four Generic Target Marketing Strategies. Retrieved from http://www.yourarticlelibrary.com/marketing/target-marketing-four-generic-target-marketing-strategies/13400
Dolliver, M. (2009). Take care when targeting the younger generations. Retrieved from https://www.adweek.com/digital/take-care-when-targeting-the younger generations-online-113643/
Goi, C. L. (2009). A review of marketing mix: 4Ps or more?. International journal of marketing studies, 1(1), 2.
Hartley, K. & Rudelius, W. (2001). Marketing, The Core, 4th Ed., McGraw-Hill.
Hawn, C. (2009). Take two aspirin and tweet me in the morning: how Twitter, Facebook, and other social media are reshaping health care. Health affairs, 28(2), 361-368.
Lane, T. (2019). Healthcare marketing laws. Retrieved from https://smallbusiness.chron.com/healthcare-marketing-laws-67307.html
Study Document
Violence Prevention Programs
… violence issues, such as child abuse, sexual assault or domestic violence. For the programs here studied, the programs provide prevention education services that target the prevention of child abuse, domestic violence and sexual assault. The program employs one director and three prevention educators. They also use volunteers … Review
One of the older studies on violence prevention programs argues that they do not work for four main reasons: “1) failure to target the violent students, 2) lack of follow-up necessary to maintain program quality, 3) use of street tactics in the schools, and 4) underestimation … and it became apparent that “developers of violence prevention programs need to pay particular attention to the type of violence being addressed, the target population,…[break]…This type of activity should be specialized or standardized ahead of time so that investigators know what to look for, and it should ……
References
References
Altafim, E. R. P., & Linhares, M. B. M. (2016). Universal violence and childmaltreatment prevention programs for parents: A systematic review. Psychosocial Intervention, 25(1), 27-38.
Alternative Paths. (2020). Violence prevention. Retrieved from https://www.alternativepaths.org/services/diversion-programs/violence-prevention-program
Farrell, A. D., Meyer, A. L., Kung, E. M., & Sullivan, T. N. (2001). Development and evaluation of school-based violence prevention programs. Journal of clinical child psychology, 30(2), 207-220.
Johnson, D. W., & Johnson, R. T. (1995). Why violence prevention programs don't work--and what does. Educational Leadership, 52(5), 63-68.
Lee, C., & Wong, J. S. (2020). Examining the effects of teen dating violence prevention programs: a systematic review and meta-analysis. Journal of Experimental Criminology, 1-40.
Siegel, L. (2018). Criminology, 7th Ed. Cengage Learning.
Stagg, S. J., & Sheridan, D. (2010). Effectiveness of bullying and violence prevention programs: A systematic review. Aaohn Journal, 58(10), 419-424.
Study Document
Impact Of Agency Theory
… can be benefits to that too in the form of improved financial performance. These decisions are also impacted by agency theory. Sometimes, harsh targets and goals are also set to push the employees work in the self-interest of the principle, setting a strict and punitive environment of … drastic consequences for him.
In this kind of environment where the employees have higher autonomy over the decisions they make to achieve the targets, it is highly probable that agency theory can cause agency-principle problem where they might start making false accounts to satisfy the goals target as happened in the past with Wells Fargo and caused disruptions due to the decentralization of the decision making, not overlooking the procedures … and caused disruptions due to the decentralization of the decision making, not overlooking the procedures and key decisions and only focusing on the target or the outcome, caused fraudulent practices……
References
References
Demsetz, R. S. (1997). Agency Problems and Risk Taking at Banks.
Heath, J. (n.d.). Uses and Abuses of Agency Theory. Business Ethics Quarterly.
Kuypers, A. (2011). How is dealt with the agency problem and what is the role of the board of directors in it?
Lumen. (n.d.). Agency and Conflicts of Interests. Lumen. Retrieved from https://courses.lumenlearning.com/boundless-finance/chapter/agency-and-conflicts-of-interest/
Murray, I. (2016, September ). Wells Fargo and the Principle Agent Problem. Competitive Enterprise Institute.
Palia, D. (2007). “Agency Theory in Banking: An Empirical Analysis of Moral Hazard and the Agency Costs of Equity. Banks and Banks System.
Pennsylvania, W. U. (2017, August 08). Wells Fargo: What It Will Take to Clean Up the Mess. Wharton University of Pensylvannia.
Study Document
Assessment Activity Language Assessment
… of Publication: 2017
? Purpose of Test: The primary purpose of this assessment tool is to evaluate articulatory and phonology capabilities for the target age bracket. Arizona?4 is used for the measurement of speech intelligibility, phonological impairment, and articulatory impairment.
Secondary purposes of the instrument are to;
… and determine the effect of these challenges to everyday speech and whether additional assessment or intervention is needed (Fudala & Stegall, 2017).
? Target population(s): the target population needs speech and source services within a clinical setting. There is a need to design and develop treatment plans for them.
? … population needs speech and source services within a clinical setting. There is a need to design and develop treatment plans for them.
? Target Age Range: 18 months to 21 years, 11 months
? Skills/Knowledge tested: Word Articulation, Phonology, and Sentence Articulation
? Test Administration format: Manually ……
References
References
Bond, L. A. (1996). Norm-and criterion-referenced testing. Practical Assessment, Research, and Evaluation, 5(1), 2.
Carrow-Woolfolk, E. (2014). Test for auditory comprehension of language (4th ed.). Austin, TX: PRO-ED.
Carrow-Woolfolk, E., & Allen, E. A. (2014). TEXL: Test of expressive language. Austin, TX: PRO-ED.
Fudala, J.B. & Stegall, S. (2017). Arizona-4: Arizona Articulation and Phonology Scale, Fourth Revision. Western Psychological Services.
Fudala, J.B. (2000). Arizona Articulation Proficiency Scale (3rd ed.). Los Angeles, CA: Western Psychological Services.
Haug, T. (2005). Review of sign language assessment instruments. Sign Language & Linguistics, 8(1-2), 61-98.
Maller, S., Singleton, J., Supalla, S., & Wix, T. (1999). The development and psychometric properties of the American Sign Language Proficiency Assessment (ASL-PA). Journal of Deaf Studies and Deaf Education, 4(4), 249-269.
Pizzo, L., & Chilvers, A. (2019). Assessment of Language and Literacy in Children Who Are d/Deaf and Hard of Hearing. Education Sciences, 9(3), 223.
Study Document
The Rise Of The Opium Trade In Afghanistan Following The US Invasion
… realism (Taddeo, 2010). The mission calculus was unclear, the operation involved lacking in all the variables of iSTART (ideology, strategy, tactics, accounting/financing, recruitment, targets). What was the aim of the counterterrorism operation in Afghanistan? Numerous negative consequences of the mission followed: the liberation of the poppy fields … through funding, shelter, material and human and intellectual capital; the organization should be able to provide support for members both physically and psychologically. Targets refers to the choice of locations that, when attacked, will inflict maximum damage.
Ideology
The ideology of the counterterrorism operation in Afghanistan was … explains that the strategy in Afghanistan was initially one of counterterrorism, where the aim was to use both proactive and covert means to target terrorists primarily with the aid of intelligence. However, the strategy shifted to one of counterinsurgency as the war went on, with the strategy … clearer as the years pass.……
References
References
Almukhtar, S. & Nordland, R. (2019). What Did the U.S. Get for $2 Trillion in Afghanistan? Retrieved from https://www.nytimes.com/interactive/2019/12/09/world/middleeast/afghanistan-war-cost.html
Barno, D. (2007). The Other War: Counterinsurgency Strategy in Afghanistan 2003– 20. Military Review, 87(5), 32–44.
Barton, G. (2016). Out of the ashes of Afghanistan and Iraq: the rise and rise of Islamic State. Retrieved from https://theconversation.com/out-of-the-ashes-of-afghanistan-and-iraq-the-rise-and-rise-of-islamic-state-55437
Felbab-Brown, V. (2017). Afghanistan’s opium production is through the roof—why Washington shouldn’t overreact. Retrieved from https://www.brookings.edu/blog/order-from-chaos/2017/11/21/afghanistans-opium-production-is-through-the-roof-why-washington-shouldnt-overreact/
FM 3-24. (2014). Retrieved from https://fas.org/irp/doddir/army/fm3-24.pdf
Hitz, F. P. (1999). Obscuring Propriety: The CIA and Drugs. International Journal of Intelligence and CounterIntelligence, 12(4), 448-462.
IrishTimes. (2001). Britain freezes £61m of suspected Taliban assets. Retrieved from https://www.irishtimes.com/news/britain-freezes-61m-of-suspected-taliban-assets-1.398565
Kiras, J. D. (2002). Terrorism and Irregular Warfare, in John Baylis, James Wirtz, Eliot Cohen and Colin Gray eds., Strategy in the Contemporary World (Oxford: Oxford University Press, 2002), 208–232.
Study Document
Strategic
Marketing to a Target Population and Differentiating Services
The New Product
The new product is a spa that services mothers of young children. It is called Ma … Marketing Objectives
The short term marketing objectives are:
1. To promote the new service—this will include advertising locally with ads online that use targeted marketing
2. To engage the audience—by developing a social media presence and describing what is available at the facility and inviting questions from … them or by other distributors, and all the spa will do is handle the sale and receive a premium for processing the sale.
Target Market
The four basic target marketing strategies are: 1) undifferentiated marketing, 2) differentiated or multi-segment marketing, 3) focus or concentrated targeting, and 4) customized marketing. Undifferentiated marketing refers to the type of approach in marketing where the company looks to grow interest in the … be seen by various different……
References
References
Kim, W. & Mauborgne, R. (2005). Blue ocean strategy: From theory to practice. California Management Review, 47(3), 105-121.
Mangold, W. G., & Smith, K. T. (2012). Selling to Millennials with online reviews. Business Horizons, 55(2), 141-153.
Neely, M. E., Schallert, D. L., Mohammed, S. S., Roberts, R. M., & Chen, Y. J. (2009). Self-kindness when facing stress: The role of self-compassion, goal regulation, and support in college students’ well-being. Motivation and Emotion, 33(1), 88-97.
Study Document
Childrens Amusement Park
… Children’s Amusement Park
Executive Summary
The marketing objectives for this paper are to create a strategic marketing plan that considers the situational analysis, target segmentation, marketing mix, financials and controls needed to get the Park to the kids and get parents to buy an annual membership.
The … people skills so that customers always feel valued and that they are getting good value for their money. Marketers must also understand the target segment and be able to tailor the marketing strategy to the needs and behaviors of the target by using models like Maslow’s hierarchy of needs.
The value chain will be used to ensure competitive advantage by keeping inventory costs down, … as follows. First, the situation analysis will be provided with an examination of the Park’s SWOT and external environmental factors. Second is the target segmentation of the paper, which provides a breakdown of the demographic, geographic……
References
References
Andzulis, J. M., Panagopoulos, N. G., & Rapp, A. (2012). A review of social media and implications for the sales process. Journal of Personal Selling & Sales Management, 32(3), 305-316.
Appelbaum, S. H., Habashy, S., Malo, J. L., & Shafiq, H. (2012). Back to the future: revisiting Kotter's 1996 change model. Journal of Management Development, 31(8), 764-782.
Chyi, H. I. (2005). Willingness to pay for online news: An empirical study on the viability of the subscription model. Journal of Media Economics, 18(2), 131-142.
Douglas, E. (2019). Houston economy to grow bigger, slower than other Texas cities: analysis. Retrieved from https://www.houstonchronicle.com/business/economy/article/Houston-economy-to-grow-bigger-slower-than-other 13903941.php#targetText=The%20Austin%20metro%20area%2C%20which,pace%2C%20according%20to%20the%20projections.
Frederick, S., Novemsky, N., Wang, J., Dhar, R., & Nowlis, S. (2009). Opportunity cost neglect. Journal of Consumer Research, 36(4), 553-561.
Lin, C. F. (2002). Segmenting customer brand preference: demographic or psychographic. Journal of Product & Brand Management, 11(4), 249-268.
Mangold, W. G., & Faulds, D. J. (2009). Social media: The new hybrid element of the promotion mix. Business horizons, 52(4), 357-365.
Teece, D. J. (2010). Business models, business strategy and innovation. Long range planning, 43(2-3), 172-194.
Study Document
Arabic Language And Culture Course Middle East Culture
… Language and Culture Course. This course will provide opportunities for students to further enhance their Arabic language skills outside the class setting. The target audience is Intermediate Arabic learners who have completed at least two Arabic courses. The primary goals of this proposed course include: preparing students … the students (heritage and non-heritage) outside the classroom, helping them practice their linguistic skills in the real world while staying 80% within the Target language. (Social Distancing and mask-wearing will be practiced.)
Audience
The target audience is Arabic learners who have completed at least two Arabic courses. The majority of Arabic learners (ALs) are planning to visit the … outlined below:
Goal 1: Students can greet each other and say good-bye, and they can introduce themselves by name, nationality, and profession. Standards targeted is interpersonal communication.
Goal 2: Students can use number combinations from 0 to 5000 in situations to express……
References
References
Center for Arabic Study Abroad (Casa). (2012). USED Grant Proposal, 2008-2012. Cairo, Egypt, The University Of Texas, Austin. Retrieved from http://www2.ed.gov/programs/iegpsgpa/texas.doc
Center for Cross-Cultural Learning. (2008). Arabic Course Description and Syllabus. Boston University Morocco Program. Department of Moroccan Languages and Culture CCCL. Retrieved from http://www.bu.edu/abroad/files/2009/12/syllabus-rabat-language-and-liberal-arts-rabat-arabic.pdf
General English Activities Worksheets Games. https://www.teach-this.com/general-activities-worksheet s
Learn Modern Standard Arabic (MSA) Online with Arab Academy. https://www.arabacademy.com/msa/
Syllabus for Spanish Culture - Instructure. https://canvas.instructure.com/courses/902107/assignments/syllabus
Utah State University DigitalCommons@USU. Retrieved from https://digitalcommons.usu.edu/cgi/viewcontent.cgi?article=1820&context=gradreports
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