Dunkin Donuts Essays (Examples)

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Competitive Advantage And Operations Management

Pages: 8 (2415 words) Sources: 6 Document Type:Research Paper Document #:99381670

… its competitors and it almost single-handedly created the space in which it operates, giving it a better reputation than competitors like McDonalds or dunkin donuts have. This combination of brand power and massive number of locations makes Starbucks a formidable competitor among mainstream quick service restaurants, outperforming all ……

References

References

Deshmukh, G. & Das, R. (2012) Consumer buying behaviour for high involvement products. Asian Journal of Management. Vol. 3 (3) 153-157.

Halton, C. (2019) Credence good. Investopedia. Retrieved March 26, 2020 from https://www.investopedia.com/terms/c/credence-good.asp

Interbrand (2019) Best global brands. Interbrand Retrieved March 26, 2020 from https://www.interbrand.com/best-brands/best-global-brands/2019/ranking/

QSR (2017) The QSR Top 50. QSR Magazine. Retrieved March 26, 2020 from  https://www.qsrmagazine.com/content/qsr-50 

QuickMBA (2010) The value chain. QuickMBA.com. Retrieved March 26, 2020 from  http://www.quickmba.com/strategy/value-chain/ 

Zhang, B. (2018) The 10 best airlines to fly in North America. Business Insider. Retrieved March 26, 2020 from  https://www.businessinsider.com/best-airlines-in-north-america-for-2018-skytrax-2018-10 

 

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