Consumer Base Essays (Examples)
Study Document
The Cost Effectiveness In Cloud Computing Within An Accounting Organization
… shifting towards cloud computing owing to the reason that they presently understand the benefits facilitated, including increased mobility and heightened satisfactory interactions with consumer. Furthermore, rather than spending massive amounts of money on investing in servers, storage, and IT assets, progressively, more accounting organizations are emphasizing cloud ……
References
References
Bauer, E., & Adams, R. (2015). Reliability and availability of cloud computing. Hoboken: John Wiley & Sons.
Chang, W. Y., Abu-Amara, H., & Sanford, J. F. (2018). Transforming enterprise cloud services. New York: Springer Science & Business Media.
Chang, V. (Ed.). (2015). Delivery and adoption of cloud computing Services in Contemporary Organizations. IGI Global.
Hsien, W. F., Yang, C. C., & Hwang, M. S. (2016). A Survey of Public Auditing for Secure Data Storage in Cloud Computing. IJ Network Security, 18(1), 133-142.
Jamsa, K. (2016). Cloud computing. New York: Jones & Bartlett Publishers.
Maguire, M., & Delahunt, B. (2017). Doing a thematic analysis: A practical, step-by-step guide for learning and teaching scholars. AISHE-J: The All Ireland Journal of Teaching and Learning in Higher Education, 9(3).
Mehmood, R., Katib, S. S. I., & Chlamtac, I. (2020). Smart Infrastructure and Applications. New York: Springer International Publishing.
Prabhu, C. S. R. (2015). E-governance: concepts and case studies. New Delhi: PHI Learning Pvt. Ltd.
Study Document
Strategic Marketing Plan For Lemon Thirst Energy Drink
…
The Lemon Thirst Beverage Company is one of the latest entrants into the energy drinks segment of the beverages industry. The Company is base in Ogden City in the State of Utah. Its flagship beverage will be the Lemon Thirst energy drink. The drink is targeting the … drinks market.
Mission Statement
The mission statement of the Lemon Thirst Beverage Company is to produce products that satisfy the needs of the consumer and enhance the community and the society at the same time via the use of eco-friendly production and marketing methods.
Vision:
The vision … contains no caffeine, no sugar, and uses real plant stimulants. Because it has no caffeine or sugar, Lemon Thirst will appeal to health-conscious consumer, vegetarians, diabetics, convalescents, and others who do not want ordinary and unhealthy soft drink beverages.
Targeting
Lemon Thirst intends to become a product … and unhealthy soft drink beverages.……
References
References
Ahmed, R. R., Vveinhardt, J., Streimikiene, D., & Awais, M. (2016). Mediating and Marketing factors influence the prescription behavior of Physicians: An Empirical Investigation. Amfiteatru Economic Journal, 18(41), 153-167.
Al-Shaar, L., Vercammen, K., Lu, C., Richardson, S., Tamez, M., & Mattei, J. (2017). Health effects and public health concerns of energy drink consumption in the United States: a mini-review. Frontiers in public health, 5, 225.
Barney, J. B., & Hesterly, W. S. (2010). Strategic management and competitive advantage: Concepts and cases (pp. 4-25). Upper Saddle River, NJ: Prentice-Hall.
Freeman, B., Kelly, B., Vandevijvere, S., & Baur, L. (2016). Young adults: beloved by food and drink marketers and forgotten by public health?. Health promotion international, 31(4), 954-961.
Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2012). Strategic management cases: competitiveness and globalization. Cengage Learning.
Kotler, P., & Armstrong, G. (2010). Principles of marketing. Pearson education.
Kunst, A. (2019). Energy drinks consumption: consumers of energy drinks in the United States in 2018. Statista.
Mahajan, S. (2020). Sports And Energy Drinks Market Size & Share Analysis Report, 2019-2026.
Study Document
Symbolic Frame Of Organizational Analysis Walt Disney Company
… underlying myths and symbols, an organization cannot hope to solicit intrinsic motivation among employees or to engender brand loyalty across multiple generations of consumer. The symbolic frame applies well to organizations with huge visions, whose leaders become legendary heroes, and whose cultures become an identity and a … those symbols and rewriting those stories anew to keep the brand relevant to people from disparate…[break]…or members. Disney’s business model is in part base on the use of narratives taken from the folktales and legends of yore, encased in particular cultures or religious traditions. Just as storytelling … which to impart identity construction and also norms, values, and ideals, the Walt Disney Company uses stories to solicit adoration from members and consumer.
All aspects of the symbolic frame inform organizational culture, structure, and leadership. For example, having a deified hero in the persona of Walt … The symbolic frame is used……
References
References
“About the Walt Disney Company,” (2020). Retrieved from: https://thewaltdisneycompany.com/about/
Boguszewicz-Kreft, M., Kreft, J. & Zurek, P. (2019). Myth and storytelling: The case of the Walt Disney Company. Myth in Modern Media Management and Marketing. DOI: 10.4018/978-1-5225-9100-9.ch002
Bohas, A. (2014). Transnational firms and the knowledge structure: The case of the Walt Disney Company. Global Society 29(1): 23-41.
Bolman, L.G. & Deal, T.E. (2013). Reframing organizations. John Wiley & Sons.
Di Giovanni, E. (2014). Cultural otherness and global communication in Walt Disney films at the turn of the century. The Translator 9(2): 207-223.
Forbes, W. & Watson, R. (n.d.). Destructive corporate leadership and board loyalty bias. Retrieved from: https://www.city.ac.uk/__data/assets/pdf_file/0005/56372/2A_Forbes.pdf
Wasko, J. (2001). Challenging Disney myths. Journal of Communication Inquiry 23(3): 237-257.
Study Document
Supply Chain Management In Canada
… main points of this summary are the following:
1. The issues identified consist of
a. the company’s revenue coming almost exclusively from Canadian consumer, where competition is fierce;
b. operating expenses increasing as a result of no integration of operations following the merger of Krebbler and McCray;
… the footprint of Krebbler’s.
2. Environmental analysis reveals that margins are being squeezed by the low costs of competition from China, the customer base has shifted to bulk buyers from custom design buyers, and competition in premium product comes from Germany and Italy.
3. The strategic issues … operations should be made so as to compete with low-cost competitors; however, the company’s reputation for quality should be reserved for custom design consumer. Expansion into the U.S. should be made by meeting retailer demand now that high tariffs are being placed against Chinese imports in the … accommodate this new demand.
II.……
References
Bibliography
Channick, Robert. “Fallout from China Trade War,” Chicago Tribune, 2019. https://www.chicagotribune.com/business/ct-biz-china-tariffs-illinois-impact-20190510-story.html
Krebbler Furniture Case Study, Supply Chain Management Association. Digital File.
Study Document
MacBook Pro By Apple Inc Quality Management
… be employed as a tool for prioritizing significant directions offering a perspective for improvement in line with the desires and requirements of the consumer.
Furthermore, the paper examines quality defect aspects for the production of vehicles in a company such as Toyota using a fishbone diagram. The … product. All of these phases take place from the time the idea is formed to the time the product is sold to end-user consumer (Hill, Jones, and Schilling, 2014). The product taken into consideration, in this case, is a MacBook Pro. Notably, MacBook refers to a product ……
References
References
Hill, C. W., Jones, G. R., & Schilling, M. A. (2014). Strategic management: theory: an integrated approach. Cengage Learning.
Panzarino, M. (2012). This is how Apple\\\\\\'s top-secret product development process works. The Next Web. Retrieved from: https://thenextweb.com/apple/2012/01/24/this-is-how-apples-top-secret-product-development-process-works/
Interaction Design Foundation. (2020). Apple\\\\\\'s Product Development Process – Inside the World\\\\\\'s Greatest Design Organization. Retrieved from: https://www.interaction-design.org/literature/article/apple-s-product-development-process-inside-the-world-s-greatest-design-organizatio " target="_blank" REL="NOFOLLOW">
Study Document
Utility Maximization Theory And Economics
Is the Theory of Utility Maximization Reliable for Rational consumer to Make Decisions?
The article by Rothman about Johnson’s book focuses on the topic of how most people use “bounded rationality” to make … their decisions—that is, they do not use a true scientific process when deciding what to do with their lives. Rather they make choices base on constrained circumstances: they do not push the parameters of their knowledge or seek out all options and explore all possibilities, weighing pros … trying to maximize the value of every dollar they spend. The reality is that many people do not do this at all. Many consumer are impulse buyers when all is said and done: the entire sales industry is base on the assumption that consumer are moved more by impulse than by well-reasoned argument or scientific approach to decision-making.
Johnson argues that a decision is a value-maximizing equation—but ………
References
Works Cited
Rothman, Joshua. “The Art of Decision Making.” The New Yorker, 2019.
https://www.newyorker.com/magazine/2019/01/21/the-art-of-decision-making
Study Document
Online Auctions For Fund Raising By Non Profit Organizations
… determination mechanism in the markets. Auction is negotiation protocols that entail simultaneous bidding with the price determined bidders and products or services allocated base on competition amongst potential buyers (McAfee, 2017).
Classifications of Auctions
There are four major classifications of auctions formats in the market base on the information asymmetry and the flow of prices. The auction types include English Auction, Dutch Auctions, sealed-bid first-price auctions, and Vickrey auctions … Congestion Pricing Mechanisms
Surge and congestion pricing are both a dynamic pricing model that employs a price discrimination mechanism to set optimum prices base on the forces of demand. Surge pricing entails a temporary increase in price above the regular price when the market is experiencing high ……
References
References
Cachon, G. P., Daniels, K., & Lobel, R. (2015). The Role of Surge Pricing on a Service Platform with Self-Scheduling Capacity. https://ssrn.com/abstract=2698192
Connelly, A., & Winter, M. (2003). Going...Going...Gone!: Successful Auctions for Non-Profit Institutions (Second). Target Funding Group, Inc. All.
Fasli, M., Co, C., & Co, C. (2014). Designing and Implementing E-market Games. Designing and Implementing e-Market Games. January 2005.
Forbes Magazine. (2019). The 100 Largest U.S. Charities. Forbes Magazine. https://doi.org/10.1007/springerreference_75918
Hasker, K., & Sickles, R. (2010). eBay in the Economic Literature: Analysis of an Auction Marketplace. Review of Industrial Organization, 37(1), 3–42. https://doi.org/10.1007/s11151-010-9257-5
Kingston, K. (2015). A Higher Bid: How to Transform Special Event with Strategic Benefit Auctions. John Wiley & Sons, Inc., Hoboken, New Jersey.
Klemperer, P. (2004). Auctions: Theory and Practice. In Princeton University Press. https://doi.org/10.4337/9781839107429.00004
McAfee, P. (2017). The Ideal Auction - Numberphile. YouTube. https://www.youtube.com/watch?v=4kWuxfVbIaU
Study Document
Enterprise Risk Management In Wells Fargo During The Pandemic
… (one domestic and two international) implement Enterprise Risk Management.
Critical Analysis and Comparison of ERM with Traditional Risk Management
ERM is simply a plan-base business strategy, the purpose of which is to identify, evaluate, and reduce the impact of potential dangers, threats, and challenges that could be ……
References
References
Beasley, M. (2020). How to Leverage ERM Principles to Better Respond to COVID-19-Related Risks. ERM Professional Insights.
Derysh, I. (2020). Watchdog questions why Wells Fargo reported giving only one large PPP loan to a Black-owned business. Retrieved from https://www.salon.com/2020/07/22/watchdog-questions-why-wells-fargo-reported-giving-only-one-large-ppp-loan-to-a-black-owned-business/
English, C. (2020). Wells Fargo Forced to Cut Its Dividend After Fed Stress Test. Here’s What Other Banks Did. Retrieved from https://www.barrons.com/articles/wells-fargo-forced-to-cut-its-dividend-after-fed-stress-test-51593467664
Hall, J. (2007). Internal Auditing and ERM: Fitting in and Adding Value. Retrieved from https://global.theiia.org/about/about-the-iia/Public Documents/Sawyer_Award_2007.pdf
Kaplan, R. & Mikes, A. (2012). Managing risks: A new framework. Harvard Business Review, 3.
Lewis, M. (2010). The Big Short. NY: W. W. Norton.
Lundqvist, S. (2014). Abandoning Silos for Integration: Implementing Enterprise Risk Management and Risk Governance. Lund University.
Morgenson, G. (2020). More Wells Fargo customers say the bank decided to pause their mortgage payments without asking. Retrieved from https://www.nbcnews.com/business/personal-finance/more-wells-fargo-customers-say-bank-decided-pause-their-mortgage-n1234610
Study Document
Walt Disney
… was better taken in moderation. At the international level the company needs to look to see how it can create customer value for consumer around the world. Since each culture is going to be different, the company cannot make generalizations in this regard. At the same time … and give audiences as much access to its vaults as possible. Disney will be able to lock up subscriptions for years to come base just on its existing catalogue of content already available. Whereas Netflix has to keep producing original content to stay relevant, Disney can rely ……
References
References
Wheelen, T. L., Hunger, J. D., Hoffman, A. N., & Bamford, C. E. (2010). Strategic management and business policy. Upper Saddle River, NJ: Prentice Hall.
Study Document
Manufacturing Systems In Automotive Industry
… involvement of the worker in the manufacturing undertaking is grouped into three classifications including manually-operated, semi-automated, or completed automated. In the present day, base on increased automation and computerization, it implies that the production machines are either semi-automated or completely automated (O'Sullivan. 2009). To begin with, semi-automated … to impulsive and incessantly changing product demand. Also, they will support fast-paced product launches or preceding unplanned products personalized to meet regularly, transforming consumer desires. A manufacturing system comprises of four key elements that include production machine, material handling system, computer control system, and human resources. In ……
References
References
Boone, L. E., Kurtz, D. L., & Khan, M. H. (2009). Contemporary business. Hoboken: John Wiley & Sons.
Chui, M., George, K., Manyika, J., Miremadi, M. (September 2017). Human + machine: A new era of automation in manufacturing. McKinsey & Company.
Deng, W., Luo, Q. (2012). Advanced Technology for Manufacturing Systems and Industry. New York: Pearson.
Groover, M. P. (2007). Fundamentals of modern manufacturing: materials processes, and systems. John Wiley & Sons.
HR Cloud. (2020). HR Automation - The Future of Human Resource Process Management. Retrieved from: https://kissflow.com/hr-process/
Joshi, V., Adhikari, M. S., Patel, R., Singh, R., Gehlot, A. (2018). Industrial Automation: Learn the current and leading-edge research on SCADA Automation. New Delhi: Pearson.
Krar, S. F., & Gill, A. (2003). Exploring advanced manufacturing technologies. Industrial Press, Inc.
Ladet, P., & Vernadat, F. (Eds.). (2013). Integrated manufacturing systems engineering. Springer.
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