Peer 1: Celia Davis
Your focus on generation differences is interesting and I feel that I share some of them, but I also wonder like you how much of it is … I feel that I share some of them, but I also wonder like you how much of it is cultural and not necessarily generational, as Quehl (n.d.) points out. I think that cultural values have changed and they continue to change and we are people who are … is valid even if an older person is trying to correct them. That is a big problem I see happening with the upcoming generation: they are being misled down this road of the idea that their self-esteem is all that matters when in reality nobody cares about … want to know if they have the skills to do a job or not.
Quehl, G. (n.d.). The social and……
Benjamin, T. (2016). Generational characteristics of the workplac (Links to an external site.)e (Links to an external site.). (Links to an external site.) Houston Chronicle. Retrieved from http://www.chron.com/
… in the person’s behavior might be if the drug is taken (Lane, 2019).
The Arrival of the Social Media Influencer
With the younger generations now turning to social media influencers for their information, healthcare marketers also need to take stock of how the next generations will be absorbing information and how they will be obtaining data that will influence their consumption choices.
Dolliver (2009) notes that the…[break]…new market, … its digital presence (now that the Digital Age is here). This means using a website and having a social media presence, developing lead generation when needed, identifying and targeting new customers and boosting consumer growth while simultaneously retaining existing customers, and enhancing brand loyalty.……
Arnold, D. G., & Oakley, J. L. (2013). The politics and strategy of industry self-regulation: the pharmaceutical industry's principles for ethical direct-to-consumer advertising as a deceptive blocking strategy. Journal of Health Politics, Policy and Law, 38(3), 505-544.
Blythe, J. (2009). Key Concepts in Marketing. Los Angeles: SAGE Publications Ltd.
Chand, S. (2019). Target Marketing: Four Generic Target Marketing Strategies. Retrieved from http://www.yourarticlelibrary.com/marketing/target-marketing-four-generic-target-marketing-strategies/13400
Dolliver, M. (2009). Take care when targeting the younger generations. Retrieved from https://www.adweek.com/digital/take-care-when-targeting-the younger generations-online-113643/
Goi, C. L. (2009). A review of marketing mix: 4Ps or more?. International journal of marketing studies, 1(1), 2.
Hartley, K. & Rudelius, W. (2001). Marketing, The Core, 4th Ed., McGraw-Hill.
Hawn, C. (2009). Take two aspirin and tweet me in the morning: how Twitter, Facebook, and other social media are reshaping health care. Health affairs, 28(2), 361-368.
Lane, T. (2019). Healthcare marketing laws. Retrieved from https://smallbusiness.chron.com/healthcare-marketing-laws-67307.html
… customary practice in both the East and the West. However, in the 20th century there was a marked shift in terms of the generation gap, as the younger generation adopted more liberal values and the older generation viewed the younger generation as having no sense of respect, what hard work and commitment meant, and why younger people should mind their manners. The cultural barriers … means that there are now certain challenges for management in today’s workplace, such as the fact that the workplace now consists of multiple generations of workers, each with their own strengths and weaknesses, but also it means that issues like ageism, appropriate motivational approaches, and physical limitations … is definitely on the rise. Older people are abused by younger people—but younger people can also be prejudiced against by older people. The generation gap has been a problem for decades but it is getting worse……
Albom, M. (2019). Jabs at Joe Biden mask our growing ageism issue. Retrieved from https://www.chicagotribune.com/lifestyles/sns-201909161301--tms--tuemitchctntm-a20190916-20190916-story.html
David, K. E. (2018). The Poster Child of the “Second” Cultural Revolution: Huang Shuai and Shifts in Age Consciousness, 1973–1979. Modern China, 44(5), 497-524.
Heggeness, M. L., Carter-Johnson, F., Schaffer, W. T., & Rockey, S. J. (2016). Policy implications of aging in the NIH-funded workforce. Cell Stem Cell, 19(1), 15-18.
Landeiro, F., Barrows, P., Musson, E. N., Gray, A. M., & Leal, J. (2017). Reducing social isolation and loneliness in older people: a systematic review protocol. BMJ Open, 7(5), e013778.
Lassila, S. (2019). Managing Risks of an Aging Workforce. Construction Executive, 2020. Retrieved from https://constructionexec.com/article/managing-risks-of-an-aging-workforce
Liu, S. J., Lin, C. J., Chen, Y. M., & Huang, X. Y. (2007). The effects of reminiscence group therapy on self-esteem, depression, loneliness and life satisfaction of elderly people living alone. Mid-Taiwan Journal of Medicine, 12(3), 133-142.
Lumen. (2019). Theoretical perspectives on deviance. Retrieved from https://courses.lumenlearning.com/sociology/chapter/theoretical-perspectives-on-deviance/
McLeod, S. (2018). Erik Erikson's Stages of Psychosocial Development. Retrieved from https://www.simplypsychology.org/Erik-Erikson.html
… rejecting the natural law and classical notion of virtue, self-restraint, and stoicism propagated by one of the greatest classical stoics to influence subsequent generations—Marcus Aurelius. Marcus Aurelius wrote the book Meditations, which is both a chronicle of different points in the Roman Emperor’s life. Divided into 12 … first point that Marcus Aurelius makes in Book One of the Meditations is the importance of passing on knowledge and discipline from one generation to the other. In other words, it is directly the opposite of the argument that Rousseau makes in Emile, where the modern philosopher … so corrupts the natural essence of the child and serves as an obstacle to liberty. Aurelius implies quite simply that to leave younger generations twisting in the wind without guidance is akin to abandoning them, and he implies this with his first line: “From my grandfather Verus … Book One). That is such……
Anderson, Ryan. “Sex Reassignment Doesn’t Work. Here Is the Evidence.” Heritage, 2018. https://www.heritage.org/gender/commentary/sex-reassignment-doesnt-work-here-the-evidence
Aurelius, Marcus. Book One. Meditations. http://classics.mit.edu/Antoninus/meditations.1.one.html
Aurelius, Marcus. Book Two. Meditations. http://classics.mit.edu/Antoninus/meditations.2.two.html
Laux, J. Church History. New York: Benziger Brothers, 1933.
Rousseau, Jean-Jacques. Emile. https://oll.libertyfund.org/titles/rousseau-emile-or-education
Rousseau, Jean-Jacques. The Social Contract. https://oll.libertyfund.org/titles/rousseau-the-social-contract-and-discourses
Strange, Steven (ed). Stoicism: Traditions and Transformations. Cambridge: Cambridge Univ. Press, 2004.
… and fostered, and leaders in the U.S. Army must address these changes in order to maintain continuity of standards and discipline from one generation to the next (Wardynski). Thus, as the new generation of soldiers enters the United States Army, new challenges await leadership. The evolving world of social media is just one of the challenges … to walk a fine line between the soldiers rights to privacy and operational security.
In order to lead effectively, understanding of the new generation’s needs and expectations has to be considered at the same time that the Army’s own standards and expectations are communicated to new soldiers. … think of the new BCT program or what they believe the real issues are when it comes to instilling discipline in the new generation of soldiers. Thus, there is a need for a qualitative study that allows for the exploration of viewpoints among military……
Allen, C. D. (2012). Back to Basics: The Army Must Reinforce Standards of Discipline. Carlisle, PA: Army War College Carlisle Barracks.
Frost, M. (2018). Back to the basics with pride and discipline. Retrieved from https://www.ausa.org/articles/back-basics-pride-and-discipline
Wardynski, C., Lyle, D. S., & Colarusso, M. J. (2009). Towards a US Army officer corps strategy for success: A proposed human capital model focused upon talent (Vol. 1). Carlisle, PA: Strategic Studies Institute.
… less prone to disease, famine, and basic unkindness. It would also be valuable to preserve the best knowledge which exists in the present generation for the good of future generations, hopefully to avoid future nuclear devastation, environmental degradation, and strife.
Given the need for sound scientific knowledge, the first person I would choose … the food supplies available might be unstable, having someone who…[break]…would still possess enough knowledge and acumen to pass on vital information to future generations to justify his inclusion.
Of the remaining individuals, many possess qualities that make them liabilities more than assets, such as the potential to ……
… though, Calle Ocho retains a unique culture, identity, and aesthetic. Landmark establishments like Ball and Chain have recently experienced a revival as younger generations recognize the historical value and worth inherent in preserving such iconic places. The Calle Ocho area has become world renowned, and one of ……
“8 Reasons to Fall In Love With Little Havana and Calle Ocho.” The Miami Herald. Retrieved from: https://www.miamiherald.com/miami-com/things-to-do/article225811520.html
Benowitz, Shane. “Calle Ocho Music Festival.” Miami and Beaches. Retrieved from: https://www.miamiandbeaches.com/events/detail/calle-ocho-music-festival/f8f6984e-103a-4784-beff-f6a05c61e9d3
Calle Ocho.com. The MSC 2019 kick-off party. Retrieved from: https://www.calleocho.com/
“Little Havana, Miami, neighborhood guide.” Time Out. Retrieved from: https://www.timeout.com/miami/little-havana
… them no matter what will not evacuate when warned of a disaster.
KENYA Case Study: In Kenya, where floods are common, many older generations rely on indigenous traditional knowledge to cope with climatic shocks. For example, elders observe the behaviors of birds and insects and fisherman observe … behaviors of birds and insects and fisherman observe wind patterns to predict rainfall and floods. While indigenous traditional knowledge has served the older generations of Kenya well, there are social limits. For example, elders are hesitant to pass on knowledge to younger generations or will only pass on knowledge for payment. Thus, younger generastions rely on messages broadcasted from the government on the radio. However, lack … coordination between government agencies resuled in delayed radio broadcasts and EWS were not successful. These differences have caused tensions between older and younger generations, which has heightened the mistrust on EWS.
It is important……
Roberts. A.R. (Ed.). (2005). Crisis Intervention Handbook: Assessment, Treatment, and Research (3rd ed.). New York, NY: Oxford University Press.
Sama’ila, A. (2019). Economic crisis and the coping strategies of indigenous automobile entrepreneurs in northern Nigeria, 1983-2014. Sociology International Journal, 3(6), 437-442.
… the sedentary enemy that was reacting rather than being proactive in the battle (Classics Dissertation, n.d.).
Some tactics of the high school generation that could be used in solving wars and differences with their knowledge and resources would be to focus on using the tools they … to focus on using the tools they have available to them and leveraging their strengths. What are the strengths of the high school generation? One is going to be their command over technology. They have grown up as digital natives (Prensky, 2001). They are familiar with communications … Middle East, and social media has been a huge tool in events like Occupy Wall Street and Black Lives Matter. The high school generation can use the tactics of communication, integration and collaboration to solve differences and to gain advantages over enemies. Those who control the information ……
Archeology. (2013). Kamehameha. Retrieved from https://www.archaeology.org/issues/95-1307/features/1094-kamehameha-moku-ula-maui-oahu
Classics Dissertation. (n.d.). The Military Revolution: What were Philip II’s Reforms of the Macedonian Military and how Revolutionary were they? Retrieved from https://www.ed.ac.uk/files/atoms/files/the_military_revolution_-_what_were_philip_iis_reforms_of_the_macedonian_military_and_how_revolutionary_were_they.pdf
Hughes, T. (2018). Was Alexander’s army destined to conquer? Retrieved from http://turningpointsoftheancientworld.com/index.php/2018/08/02/why-alexander-was-destined-to-conquer/
Prensky, M. (2001). Digital natives, digital immigrants part 1. On the horizon, 9(5), 1-6.
Roos, D. (2019). How Alexander the Great Conquered the Persian Empire. Retrieved from https://www.history.com/news/alexander-the-great-defeat-persian-empire
… younger workers who make up the bulk of the staff is the originator of these tensions,…[break]…issue within K culture. The multiple acquisitions and generational tensions leave the company with a muddled sense of what its organizational values really are, and that appears to be resulting in some ……
Chambers, K. & Honeycutt, A. (2009) Telecommunications mega-mergers: Impact on employee morale and turnover intention. Journal of Business & Economics Research. Vol. 7 (2) 43-52.
Dencker, J., Joshi, A, & Martocchio, J. (2007) Employee benefits as context for intergenerational conflict Human Resource Management Review. Vol. 17 (2) 208-220.
Lund, D. (2003) Organizational culture and job satisfaction. Journal of Business and Industrial Marketing. Vol. 18 (3) 219-236.
North, M. & Fiske, S. (2015) Intergenerational resource tensions in the workplace and beyond: Individual, interpersonal, institutional and international. Research in Organizational Behavior. Vol. 35 (2015) 159-179.
Yamanoi, J. & Sayama, H. (2013). Post-merger cultural integration from a social network perspective: A computational modeling approach. Computational and Mathematical Organization Theory Vol. 19 (2013) 516-537.
We have over 150,000+ study documents to help you.Sign Up for FREE