Ecommerce Essays (Examples)
Study Document
Contracting Out Versus Contracting In
...Ecommerce What are some reasons for and against contracting out? Additionally, what are reasonable items to contract out?
Contracting out is often justified according to the principle of economic specialization. In other words, it is best if a particular organization focuses on what it does best. An organization should not spread itself thin. It is also more efficient for organizations to operate on economies of scale. For example, a widget factory can make widgets, and then subcontract its customer services offshore, so it does not have to divert needless resources into training and human resource development. Subcontractors can theoretically provide certain products at a lower cost and thus justify outsourcing.
On the other hand, when an organization subcontracts out it cedes a great deal of oversight to the outside organization. Safety of the final product may be in greater doubt because of the lack of direct supervision of its construction. Also,……
References
References
Fine, J. (2012). Six reasons why government contracting can negatively impact quality jobs and why it matters for everyone. In the Public Interest. Retrieved from: http://www.inthepublicinterest.org/wp-content/uploads/Janice-Fine_Jobs-Backgrounder- Brief-final.pdf
Study Document
Twitter Financial Statements Analysis
...Ecommerce Report to the CEO
1.2 Can the company raise capital?
Twitter has the ability to raise capital. It is rapidly growing, has strong cash inflows, and a healthy balance sheet. This gives Twitter the flexibility to raise debt capital, because its liquidity will attract investors, and furthermore Twitter’s increasing financial stability reflects a maturing business that implies long term cash flow stability.
Bond investors tend to also look at the debt-to-equity ratio, as a high debt-to-equity ratio is typically associated with a company that would be higher risk. Twitter’s long term debt-to-equity is declining, largely because its profitability, and reductions in R&D spend are putting Twitter in a position of growing equity more quickly than it is growing debt. The company’s total liabilities are increasing, but long-term debt is not increasingly in any significant way. Equity is increasing significantly, and that is why the long-term debt to equity ratio is……
References
References
Statista (2019) Social networking ad revenue market share of LinkedIn in the United States from 2015 to 2018. Statista. Retrieved March 20, 2020 from https://www.statista.com/statistics/241815/market-share-of-linkedins-us-social-network-ad-revenue/
Yahoo! Finance, various pages (2020).
Study Document
Political Frame In The Walt Disney Company
...Ecommerce Key political factors that led to Eisner’s downfall
Michael Eisner’s reign as the CEO and Chairman of Disney can to an end on March 3rd, 2004, after 43% of the company’s shareholders withheld their endorsement and failed to endorse his position on the Board. He stayed as the CEO of the company for one more year then left (Forbes & Watson, 2010). However, the downfall of Eisner has been precipitated by a number of political factors thitherto his removal. One of these forces is corporate social and political bureaucracy. This factor emanated from his desire to accumulate personal power rather than that of the Disney as a company. After Ovitz left in 1996, Eisner was left as the sole leader of the company, and the Board confirmed his status with a ten-year contract. Because of his desire for personal power, Eisner did not delegate duties. To further this endeavor, he……
References
References
Bolman, L. G., & Deal, T. E. (2017). Reframing organizations: Artistry, choice, and leadership. John Wiley & Sons.
Bright, R., & Eisner, M. (1987). Disneyland: Inside Story. Harry N. Abrams, Incorporated, Publishers.
Downes, M., Russ, G. S., & Ryan, P. A. (2007). Michael Eisner and His Reign at Disney. Journal of the International Academy for Case Studies, 13(3), 71-81.
Forbes, W., & Watson, R. (2010, July). Destructive Corporate Leadership and Board Loyalty Bias: A case study of Michael Eisner’s long tenure at Disney Corporation. In Working Paper presented at the Behavioural Finance Working Group Conference, Cass Business School.
Sasnett, B., & Ross, T. (2007). Leadership frames and perceptions of effectiveness among health information management program directors. Perspectives in health information management/AHIMA, American Health Information Management Association, 4.
van Weezel, A. (2006). A Behavioural Approach to Leadership: The case of Michael Eisner and Disney. In Leadership in the Media Industry: Changing Contexts, Emerging Challenges (pp. 169–178). Jönköping: Media Management and Transformation Centre, Jönköping International Business School.
Study Document
Twitter External Internal Analysis Report To CEO
...Ecommerce Appendix
External Analysis
1. PESTEL Analysis
1.1. Political
1.1.1.Global leaders use of social media impacts the political landscape and is able to influence operations. (C-142)
1.1.2. Several high-profile world leaders utilize social media platforms to address their followers, the most notable being U.S. President Donald Trump who tweets regularly to announce global interactions with other political leaders. They also have high interactions and reach with the global community: U.S President Donald Trump had 30.13 million twitter followers as at May 2017 and former U.S. President Barack Obama had 103 million followers as at June 2018 (C-142)
1.1.3. Depending on the political climate in various countries, governments may censor content and access to social media platforms.
1.2. Economics
1.2.1. Generated revenues through advertising, data licensing and other products. products. In 2017, total revenue generated was $2,443, 299, 000 (C-142)
1.2.2. Fluctuating exchange rates and inflation rates can affect overall profit-margins. (C-147)……
References
References
Thompson, Arthur A.,. (2015). Crafting and Executing Strategy: Concepts and Readings..New York: McGraw-Hill Education, (pp. 138-148)
Study Document
TikTok Platform And Application Walkthrough
...Ecommerce Platform or app walkthrough – TikTok
Introduction
Social media has significantly transformed human interaction, and this is mainly due to the continuous innovations and applications that are being integrated into its ecosystem. One of such applications is the famous TikTok app. Developed and launched by ByteDance, a Beijing based company, TikTok offers its users a platform for creating and sharing lip-sync videos, short music, and looping videos, among others. Emerging in 2018 as the first most-downloaded Chinese app in the United States, TikTok has an approximate global userbase of over a billion people. In the context of its economic and infrastructural status and significance, TikTok is explored in this paper as regards its ownership, revenue (and source of the revenue), and market attributes.
Discussion
According to the platform concept proposed by Poell et al. (3), TikTok is a multi-sided market platform. This is because it efficiently connects the end-users, content……
References
Works-Cited List
Nieborg, David B., and Thomas Poell. "The platformization of cultural production: Theorizing the contingent cultural commodity." New Media & Society, vol. 20, no. 11, 2018, pp. 4275-4292.
Nieborg, David B., and Anne Helmond. "The political economy of Facebook’s platformization in the mobile ecosystem: Facebook Messenger as a platform instance." Media, Culture & Society, vol. 41, no. 2, 2018, pp. 196-218.
Plantin, Jean-Christophe, et al. "Infrastructure studies meet platform studies in the age of Google and Facebook." New Media & Society, vol. 20, no. 1, 2016, pp. 293-310.
Poell, Thomas and David Nieborg and José van Dijck. "Platformisation". Internet Policy Review 8.4 (2019). Web. 7 Mar. 2020.
Tiwana, Amrit. "The Value Proposition of Platforms." Platform Ecosystems, 2014, pp. 61-69.
Study Document
Global Issues And Diversity
...Ecommerce Introduction
Diversity is a common topic in business today, for a few different reasons. First, most workforces these days are diverse places, but even when they are not, people work with other offices in other countries, with suppliers around the world, and with customers wherever they are found. If business fifty years ago was largely a regional affair, it is fully global today, and that demands an entirely new skill set around understanding diversity and global issues, and working within those contexts to deliver exceptional business results.
Diversity
There are a few different ways to understand diversity. The first is to take sort of a “census” approach, breaking people out by easy-to-measure demographic categories. This is a fairly basic approach that leads one to recognize that there are different people in our communities and workforces, but does little to guide one’s thoughts and actions. Going a little bit deeper, one……
References
References
Dyllick, T. & Muff, K. (2015) Clarifying the meaning of sustainable business: Introducing a typology from business-as-usual to true business sustainability. Organization & Environment. Vol. 2015, 1-19.
Lozano, J. & Escrich, T. (2017) Cultural diversity in business: A critical reflection on the ideology of tolerance. Journal of Business Ethics. Vol. 142 (4) 679-696.
Maj, J. (2015) Diversity management’s stakeholders and stakeholders management. Proceedings of the 9th International Management Conference. Retrieved February 19, 2019 from https://www.researchgate.net/profile/Jolanta_Maj/publication/282848702_Diversity_management\\\\'s_stakeholders_and_stakeholders_management/links/561e400f08ae50795afd9360/Diversity-managements-stakeholders-and-stakeholders-management.pdf
Study Document
Law In Business
...Ecommerce Law in Business
Source: Saunders, K. M., & Golden, N. (2018). Skill or secret? — the line between trade secrets and employee general skills and knowledge. Journal of Law and Business, 15(1), 61-99.
This article primarily focuses on how employees should treat trade secrets legally. The authors argue that as agents or former agents of companies, employees should not disclose trade secrets or any other important confidently information to anyone. Neither should they use it. However, an employee is free to utilize general skills, knowledge, and/ or experience that he or she may have gained on a current or former job without being accused of trade secret misappropriation. This law is related to two legal concepts: employee mobility and protect competition. Nevertheless, the difference between general knowledge and trade secrets is usually not clear. Even the courts in different jurisdictions have not be consistent about what is what between the……
References
Edelman, M. (2018). Lack of integrity? Rebutting the myth that U. S. commercial sports leagues have an intellectual property right to sports gambling proceeds. Journal of Law and Business, 15(1), 1-16.
Franck, J-U., & Peitz, M. (2018). Suppliers as forgotten cartel victims. Journal of Law & Business, 15(1), 17-59.
Saunders, K. M., & Golden, N. (2018). Skill or secret? — the line between trade secrets and employee general skills and knowledge. Journal of Law and Business, 15(1), 61-99.
Study Document
Bolman Deals Human Resource Frame And Disney
...Ecommerce Human Resource Frame
Overview of the Organization
The Walt Disney Company is one of the largest media and entertainment companies in the world. Its products and services meet the needs of billions of consumers around the world, through storytelling and the creation of fantasy and entertainment. In order to produce these outcomes, the Disney Company needs to engage around 200,000 employees (Forbes, 2018). The Walt Disney Company is ranked as one of the best companies to work for. The essential strategy of Disney is that they company requires its employees to create amazing experiences for guests and consumers. In order to do this, the employees themselves must be inspired, and committed to delivering those types of experiences. The human resources frame can be utilized to explain how Disney is able to inspire 200,000 employees to deliver amazing experiences.
Human Resources Frame
Bolman and Deal describe the four frames by which……
References
References
BLS (2020). The employment situation – January 2020. Bureau of Labor Statistics. Retrieved March 2, 2020 from https://www.bls.gov/news.release/pdf/empsit.pdf
Bricker, J. (2020) Disney World investing millions on cast morale. Disney Tourist Blog Retrieved March 2, 2020 from https://www.disneytouristblog.com/disney-world-investing-millions-cast-morale/
Business Balls (2020) Four frame model – Bolman and Deal. Business Balls. Retrieved March 2, 2020 from https://www.businessballs.com/leadership-models/four-frame-model-bolman-and-deal/
Forbes (2018) World’s best employers. Forbes. Retrieved March 2, 2020 from https://www.forbes.com/companies/walt-disney/?list=world-best-employers/#394d24715730
Jones, B. (2018) How Disney empowers its employees to deliver exceptional customer service. Harvard Business Review. Retrieved March 2, 2020 from https://hbr.org/sponsored/2018/02/how-disney-empowers-its-employees-to-deliver-exceptional-customer-service
McLeod, S. (2011) Bolman & Deal frameworks. Big Think. Retrieved March 2, 2020 from https://bigthink.com/bolman-deal-frameworks
Sammer, J. (2019) 5 takeaways from Disney’s tuition benefits. SRHM.org. Retrieved March 2, 2020 from https://www.shrm.org/resourcesandtools/hr-topics/benefits/pages/5-takeaways-from-disney-tuition-benefits-approach.aspx
Walt Disney Company (2020) website, various pages. Retrieved March 2, 2020 from https://thewaltdisneycompany.com/forbes-ranks-disney-among-worlds-best-employers-for-2018/
Study Document
Culture Analysis At A Software Company
...Ecommerce Culture Analysis Paper
Company Overview
I’m studying a software company that shall be known as K. K is not based in Silicon Valley, but elsewhere in the US, with offices around the world. K sells SaaS products in the B2B market and has sales in the hundreds of millions, and over 1000 employees. This company has also acquired several small firms in recent years. Integrating all of those individual cultures into a cohesive one has been one of the organization’s biggest challenges. This paper will outline the culture at K via primary sources, supplemented with secondary source material on organizational culture theory.
Primary research consisting of several employee interviews revealed some challenges, especially the domains of underlying assumptions and values. There is a lack of artifacts that provide meaning, which is another problem that will need to be resolved.
Primary Research
As I know people who work in this company……
References
References
Chambers, K. & Honeycutt, A. (2009) Telecommunications mega-mergers: Impact on employee morale and turnover intention. Journal of Business & Economics Research. Vol. 7 (2) 43-52.
Dencker, J., Joshi, A, & Martocchio, J. (2007) Employee benefits as context for intergenerational conflict Human Resource Management Review. Vol. 17 (2) 208-220.
Lund, D. (2003) Organizational culture and job satisfaction. Journal of Business and Industrial Marketing. Vol. 18 (3) 219-236.
North, M. & Fiske, S. (2015) Intergenerational resource tensions in the workplace and beyond: Individual, interpersonal, institutional and international. Research in Organizational Behavior. Vol. 35 (2015) 159-179.
Yamanoi, J. & Sayama, H. (2013). Post-merger cultural integration from a social network perspective: A computational modeling approach. Computational and Mathematical Organization Theory Vol. 19 (2013) 516-537.
Study Document
Motivational Theories
...Ecommerce There are several motivational issues at work in Sanderson Soaps. Examining the company through the lens of Maslow’s hierarchy, the family members are secure and have little reason to work too hard, but the non-family members have zero reason to work hard because they know that their upward mobility is stifled. This creates a situation where a couple of people feel entitled to promotions and opportunity without really having to earn them, and any non-family member would either lack intrinsic motivation or see Sanderson as a stepping stone to success elsewhere. In either case, nobody is particularly motivated by higher order needs relating to personal fulfillment or actualization (McLeod, 2018). The two-factor theory reveals a similar problem. While everybody at Sanderson has their hygiene needs taken care of, there is little left to motivate people because one’s career path at Sanderson almost seems predetermined (MindTools, 2019).
These theories are relevant……
References
References
Buckman, E. (2018) Motivating and retaining non-family employees in family-owned businesses. Family Business Center. Retrieved March 23, 2019 from http://www.fambizpv.com/articles/nonfamily_managers/motivating_retaining.html
McLeod, S. (2018) Maslow’s hierarchy of needs. Simply Psychology. Retrieved March 23, 2019 from https://www.simplypsychology.org/maslow.html
MindTools.com (2019) Herzberg’s motivators and hygiene factors. MindTools. Retrieved March 23, 2019 https://www.mindtools.com/pages/article/herzberg-motivators-hygiene-factors.htm
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