Business Essays (Examples)
Study Document
Confidentiality Breach And Unfair Dismissal Law
… the trade secret. Our pursuit of a claim for breach would further be buttressed by proof that Greene’s Jewelry has indeed suffered some business damage or loss as a consequence of the said disclosure.
In as far as Jennifer’s countersuit is concerned, it would be prudent to … our defense. As the U.S. Department of Labor (2020) indicates, exceptions to WARN Act do indeed exist “when layoffs occur due to unforeseeable business circumstances, faltering companies, and natural disasters.” These are some of the facts that ought to be established on this front. Was the……
References
References
Bagley, C.E. (2012). Managers and the Legal Environment: Strategies for the 21st Century (7th ed.). Mason, OH: Cengage Learning.
Chociey, E.F. (2018). The Defend Trade Secrets Act of 2016: An Overview and Analysis of the Statute Establishing a Federal Civil Cause of Action for Trade Secret Misappropriation and Notable Case Law to Date. Retrieved from https://www.lexology.com/library/detail.aspx?g=a6c6cf8f-5d89-4cbd-9c64-82ca38e53006
Justia (2020). Chestnut v. Stone Forest Industries, Inc., 817 F. Supp. 932 (N.D. Fla. 1993). Retrieved from https://law.justia.com/cases/federal/district-courts/FSupp/817/932/1459432/
Peacock, W. (2013). Breach of Contract, Confidential Info Leak Case: Hallmark Prevails. Retrieved from https://blogs.findlaw.com/eighth_circuit/2013/01/hallmark-prevails-in-breach-of-contract-confidential-info-leak-case.html
U.S. Department of Labor (2020). Plant Closings and Layoffs. Retrieved from https://www.dol.gov/general/topic/termination/plantclosings
Study Document
Brazilian Market Entry Pricing Strategy
...Business Entering the Brazilian Market
Problem Statement
Peak must decide on a pricing strategy for entering the Brazilian market. It has narrowed its options down to three: penetration pricing, skim pricing and cost-plus pricing. This report will evaluate the company, the market and each of these three options in order to determine the best choice of pricing strategy when entering the Brazilian market.
Concept/Theory: SWOT Analysis
The SWOT analysis is a tool whereby the company analyzes its internal strengths and weaknesses, and its external threats and opportunities, in order to provide some context for the decision that it is facing. The strategy that the company chooses should in some way reflect either leveraging strengths to take advantage of opportunities or to shore up weaknesses in order to defend against threats. In this case, where the company is determining a strategy for entering a new market, it will probably take into account……
References
References
Chappelow, J. (2019) Monopolistic competition. Investopedia. Retrieved March 28, 2020 from https://www.investopedia.com/terms/m/monopolisticmarket.asp
CIA World Factbook. (2020) Brazil. Central Intelligence Agency. Retrieved March 28, 2020 from https://www.cia.gov/library/publications/the-world-factbook/geos/br.html
Decker, A. (2020) The ultimate guide to pricing strategies HubSpot. Retrieved March 28, 2020 from https://blog.hubspot.com/sales/pricing-strategy
Dourado, A., Canabrava, L, Spadano, L, Alvarenga, P., Salles, R., Advogados, F., Lourencao, M. & Trung, T. (2019) Doing business in Brazil: An overview. Thomson Reuters Practical Law. Retrieved March 28, 2020 from https://uk.practicallaw.thomsonreuters.com/0-503-8385?__lrTS=20180603124715781&transitionType=Default&contextData= (sc.Default)&firstPage=true&bhcp=1#co_anchor_a102539
Downey, L. (2019) Brazilian real. Investopedia. Retrieved March 28, 2020 from https://www.investopedia.com/terms/forex/a/brl-brazilian-real.asp
Furgison, L. (2019) SWOT analysis, step 5: developing actionable strategies. BPlans.com. Retrieved March 28, 2020 from https://articles.bplans.com/swot-analysis-challenge-day-5-turning-swot-analysis-actionable-strategies/
Kokemuller, N. (2020) Entry pricing strategy. Houston Chronicle. Retrieved March 28, 2020 from https://smallbusiness.chron.com/entry-pricing-strategy-61428.html
Riley, C. (2019) Jair Bolsinaro says Brazil is open for business. CNN Business. Retrieved March 28, 2020 from https://www.cnn.com/2019/01/22/business/bolsonaro-brazil-davos-foreign-investment/index.html
Study Document
Fero Beauty Boutiques
… products and also increase the scope of the store's consumers.
4. Social Media
Social media platforms have become an essential tool for any business. Fero Beauty will have the opportunity to market its products on different social media platforms, including Facebook and Instagram. This will increase the ……
References
References
Boone, L. E., & Kurtz, D. L. (2013). Contemporary marketing. Cengage learning.
Jeannet, J. P., & Hennessey, H. D. (2005). Global marketing strategies. New York: Dreamtech Press.
Menon, R. V., Sigurdsson, V., Larsen, N. M., Fagerstrøm, A., & Foxall, G. R. (2016). Consumer attention to price in social commerce: Eye-tracking patterns in retail clothing. Journal of Business Research, 69(11), 5008-5013.
Study Document
Starbucks
… time should illustrate that. Starbucks’ growth since 1998 has mainly been in overseas markets, but the company has also branched out into other business lines, in an attempt to diversify its income streams. Today, Starbucks appears to have settled into more of a “cash cow” state, where … streams. Today, Starbucks appears to have settled into more of a “cash cow” state, where the company is earning healthy returns from its businesses, and focused on growth mainly in some of the overseas markets where the coffee market is maybe a bit more nascent, in other … in the quick service sector. Starbucks is viewed by consumers as a more modern company, one whose products, ethos and way of doing business are more in step with current values. This differs quite a bit from McDonalds, which is viewed far less favorably. However, industry trends ……
References
References
Cannivet, M. (2019) Starbucks’ big stock buyback limits future upside. Forbes. Retrieved October 4, 2019 from https://www.forbes.com/sites/michaelcannivet/2019/08/29/starbucks-big-stock-buyback-limits-future-upside/#26c434067047
Hawley, J. (2019) Who are Starbucks’ main competitors? Investopedia. Retrieved October 4, 2019 from https://www.investopedia.com/articles/markets/101315/who-are-starbucks-main-competitors.asp
Macrotrends (2019) Starbucks. Macrotrends.com. Retrieved October 4, 2019 from https://www.macrotrends.net/stocks/charts/SBUX/starbucks/financial-statements
Marketwatch (2019) McDonalds Marketwatch. Retrieved October 4, 2019 from https://www.marketwatch.com/investing/stock/mcd/financials
Sharf, S. (2013) Starbucks ordered to pay Kraft $2.8 billion. Forbes. Retrieved October 4, 2019 from https://www.forbes.com/sites/samanthasharf/2013/11/12/starbucks-ordered-to-pay-kraft-2-8-billion/#5516b7fa167d
Starbucks 1999 Annual Report. Retrieved October 4, 2019 from https://s22.q4cdn.com/869488222/files/doc_financials/annual/1999/102640_financials2_99.pdf
The Coffee Brewers (2008) With Starbucks closing 600 shops, is the coffee business still lucrative? The Coffee Brewers. Retrieved October 4, 2019 from https://www.thecoffeebrewers.com/starbucks.html
Study Document
Walmart And Starbucks Sustainability
… Menon (1997) look at the marketing strategy behind environmental activities of corporations. Their study looks at how corporate environmentalism has emerged as a business strategy. They find that there is a marketing element to this corporate strategic approach, where marketing and public perception start to inform how ……
References
References
Aguilera, R, Rupp, D., Williams, C. & Ganapathi, J. (2005) Putting the S back in corporate social responsibility: A multi-level theory of social change in organizations. Academy of Management Review. (2005). Retrieved November 4, 2017 from https://www.ideals.illinois.edu/bitstream/handle/2142/1768/TS_Aguilera.pdf?sequence=2&isAllowed=y
Banerjee, S. (2008) Corporate social responsibility: the good, bad and the ugly. Critical Sociology. Vol. 34 (1)
Blowfield, M., Frynas, J. (2005) Editorial setting new agendas: Critical perspectives on corporate social responsibility in the developing world. International Affairs. Vol. 81 (3) 499-513.
Brammer, S., Jackson, G. & Matten, D. (2012). Corporate social responsibility and institutional theory: New perspectives on private governance. Socio-Economic Review. Vol. 10 (2012) 3-28.
Campbell, J. (2007) Why would corporations behave in socially responsible ways? An institutional theory of corporate social responsibility The Academy of Management Review. Vol. 32 (3) 946-967.
Epstein, E. (1987) The corporate social policy process: Beyond business ethics, corporate social responsibility, and corporate social responsiveness. California Management Review. Vol. 29 (3) 99.
Friedman, M. (1970) The social responsibility of business is to increase its profits. New York Times Magazine. Retrieved November 4, 2017 from https://www.colorado.edu/studentgroups/libertarians/issues/friedman-soc-resp-business.html
Heningway, C. & Maclagan, P. (2004) Managers' personal values as drivers of corporate social responsibility. Journal of Business Ethics. Vol. 50 (1) 33-44.
Study Document
Twitter Financial Statements Analysis
… gives Twitter the flexibility to raise debt capital, because its liquidity will attract investors, and furthermore Twitter’s increasing financial stability reflects a maturing business that implies long term cash flow stability.
Bond investors tend to also look at the debt-to-equity ratio, as a high debt-to-equity ratio is … R&D costs in particular in order to achieve profitability. The company will probably stay the course, now that it has a more mature business with stable advertising revenues. Twitter will likely increase in some investment areas to match the growth in the overall size of the company, … build its financial health.
However, the improved profitability does give Twitter the option to increase R&D investments, should it find another area of business with a solid ROI potential. It now has a health cash position that it can use for……
References
References
Statista (2019) Social networking ad revenue market share of LinkedIn in the United States from 2015 to 2018. Statista. Retrieved March 20, 2020 from https://www.statista.com/statistics/241815/market-share-of-linkedins-us-social-network-ad-revenue/
Yahoo! Finance, various pages (2020).
Study Document
Culture Analysis At A Software Company
… like. At the baseline level, K has a culture that blends some of the classic software company culture with a more East Coast business culture. The former is manifested in a fairly casual office atmosphere, and perks that would be familiar to most tech employees. The people … that trickles down to the other levels of the company, which results in the curious blending of tech startup culture and old school business culture.
The different companies that have been acquired in recent years have been maintained as distinct business units in order to maintain the aspects of their cultures that made them successful. For some of the employees interviewed, this was seen ……
References
References
Chambers, K. & Honeycutt, A. (2009) Telecommunications mega-mergers: Impact on employee morale and turnover intention. Journal of Business & Economics Research. Vol. 7 (2) 43-52.
Dencker, J., Joshi, A, & Martocchio, J. (2007) Employee benefits as context for intergenerational conflict Human Resource Management Review. Vol. 17 (2) 208-220.
Lund, D. (2003) Organizational culture and job satisfaction. Journal of Business and Industrial Marketing. Vol. 18 (3) 219-236.
North, M. & Fiske, S. (2015) Intergenerational resource tensions in the workplace and beyond: Individual, interpersonal, institutional and international. Research in Organizational Behavior. Vol. 35 (2015) 159-179.
Yamanoi, J. & Sayama, H. (2013). Post-merger cultural integration from a social network perspective: A computational modeling approach. Computational and Mathematical Organization Theory Vol. 19 (2013) 516-537.
Study Document
McDonalds International Expansion
… St. Lucia, especially if the restaurant is owned by a local franchisee. The island ranks in the middle of the “ease of doing business” rankings (St. Lucia Times, 2019) and has slipped of late in the Corruption Perceptions Index, meaning that the political environment has deteriorated of … the rule of law is upheld, and the court systems should be familiar both to McDonalds in general and to any St. Lucian businessperson who wishes to operate a McDonalds franchise.
The economic environment is relatively unfavorable, unfortunately. St. Lucia is dependent on tourism for around 65% … franchise.
The economic environment is relatively unfavorable, unfortunately. St. Lucia is dependent on tourism for around 65% of its GDP, and the tourism business is not having a very good year (CIA World Factbook, 2020. The country’s GDP is low, but overall its economic indicators are reasonably ……
References
References
CIA World Factbook (2020) St. Lucia. Central Intelligence Agency. Retrieved May 29, 2020 from https://www.cia.gov/library/publications/the-world-factbook/geos/st.html
Deloitte (2020) International tax St. Lucia highlights 2020. Deloitte. Retrieved May 29, 2020 from https://www2.deloitte.com/content/dam/Deloitte/global/Documents/Tax/dttl-tax-stluciahighlights-2020.pdf
Duncan, N. (2019) The QSR 50. Quick Service Restaurants. Retrieved May 29, 2020 from https://www.qsrmagazine.com/reports/qsr-50-11
Patrick (2020) McDonald’s failure in Barbados hides in plain sight. Uncommon Caribbean. Retrieved May 29, 2020 from https://www.uncommoncaribbean.com/barbados/mcdonalds-failure-in-barbados-hides-in-plain-sight/
St. Lucia Times (2019) Saint Lucia slips in ease of doing business rankings. St. Lucia Times. Retrieved May 29, 2020 from https://stluciatimes.com/saint-lucia-slips-in-ease-of-doing-business-rankings/
Trading Economics (2019) St. Lucia corruption perceptions index. Trading Economics. Retrieved May 29, 2020 from https://tradingeconomics.com/st-lucia/corruption-index
Study Document
Foxtrot Phone Scandal
...Business Foxtrot Phone Scandal - Case Study
Ethical dilemmas and issues are common in different areas in public and private sectors. These dilemmas and issues are attributable to the emergence of different situations in the work setting. Therefore, addressing these issues is critical toward promoting a suitable work environment and interactions with others. Cooper (2012) states that a decision making model is essential in addressing ethical issues as it helps in moving from a problem to developing a course of action to resolve the issue. An example of an ethical dilemma or issue relates to Foxtrot Phone Scandal. Foxtrot Company comprises nearly one hundred cadets from all four classes in the United States Coast Guard Academy. The company is one of the eight firms that constitute the Corps of Cadets. Cadets in this class at the academy are committed to the values of honor and dedication to duty. The ethical dilemma……
References
References
Cooper, T.L. (2012). The responsible administrator: An approach to ethics for the administrative role (6th ed.). San Francisco, CA: Jossey-Bass.
European Ombudsman. (2012, November 15). Ensuring Ethics in Public Administration: The Role of the Ombudsman. Retrieved June 7, 2020, from https://www.ombudsman.europa.eu/en/speech/en/49379
Kapstein, M. (2015). The Battle for Business Ethics: A Struggle Theory. Journal of Business Ethics, 144, 343-361.
Ondrova, D. (2017). Challenges of Modern Public Administration and Ethical Decision-Making. RAP, 3, 255-279.
Singh, A.K. & Mishra, N.K. (2018). Ethical Theory & Business – A Study Based on Utilitarianism and Kantianism. International Journal of Humanities and Social Development Research, 2(1), 97-113.
Stein, C. (2019, January 25). Ethical Considerations in Public Administration. PA Times. Retrieved June 7, 2020, from https://patimes.org/ethical-considerations-in-public-administration/
Study Document
Employee Treatment In The Workplace
… fair and equal manner. Existing labor laws protect employees from discrimination, unfair treatment, retaliation, and other work-related issues. For this large company, making business decisions in consideration of employment protections is essential toward ensuring fair treatment of employees. The significance of fair treatment of all employees in ……
References
References
Coble, C. (2015, June 11). Can Undocumented Immigrants Get Workers’ Comp? Retrieved March 12, 2020, from https://blogs.findlaw.com/injured/2015/06/can-undocumented-immigrants-get-workers-compensation.html
Grabell, M. & Berkes, H. (2018, February 7). Florida Bill Seeks to Stop Arrests of Injured Immigrant Workers. National Public Radio. Retrieved March 12, 2020, from https://www.npr.org/sections/thetwo-way/2018/02/07/583995647/florida-bill-seeks-to-stop-arrests-of-injured-immigrant-worker s
Jennings, M. (2018). Business: Its Legal, Ethical, and Global Environment (11th ed.). Mason, OH: Cengage Learning.
Lenard, P.M. (1987). Unjust Dismissal of Employees at Will: Are Disclaimers a Final Solution? Fordham Urban Law Journal, 15(2), 533-565.
Lindsay, D.C. & Moore, L.M. (2011). State and Federal Leave Laws: How Recent Legislative Changes Have Complicated Leave Administration. Employment Relations Today, 38(1), 77-90.
Macgillivray, E.D., Beecher, H.J.M. & Golden, D. (2010, December). Legal Developments – Recent Action, Federally and in the Workplace. Global Business and Organizational Excellence, 73-81.
Mello, J.A. (2019, August 9). Why the Equal Pay Act and Laws Which Prohibit Salary Inquiries of Job Applicants Can Not Adequately Address Gender-Based Pay Inequity. SAGE Open, 9(3), https://doi.org/10.1177/2158244019869106
Muhl, C.J. (2001, January). The Employment-at-will Doctrine: Three Major Exceptions. Monthly Labor Review, 3-11. Retrieved from Bureau of Labor Statistics website: https://www.bls.gov/opub/mlr/2001/01/art1full.pdf
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