Strategic Management Essays (Examples)

Studyspark

Study Document Study Document

Lululemon Strategic Management

Pages: 3 (976 words) Sources: 1 Document Type:Case Study Document #:50037389

… visitors on a daily basis because of these products, knowledgeable store personnel, and store ambience (Gamble, Peteraf & Thompson, 2019). This paper discusses strategic management for Lululemon Athletica Inc in relation to its business strategy and practices.
Competitive Forces Confronting Lululemon
Even though Lululemon has remained profitable over … intense rivalry in this market. Gamble, Peteraf & Thompson (2019) state that this market is characterized by intense competition, especially from established brands.
strategic Group Map of this Industry
Based on my strategic group map, the performance sports apparel industry is characterized by numerous growth and better positioning opportunities. These opportunities are attributable to increased demands … account for a significant portion of the industry’s customer base. Lululemon is well positioned in this industry as it is in a similar strategic group as Nike, an established brand. The firm’s better positioning is also brought by its success and performance in……

References

Reference

Gamble, J.E., Peteraf, M.A. & Thompson, A.A. (2019). Essentials of strategic management: The quest for competitive advantage (6th ed.). New York, NY: McGraw-Hill Education.

Studyspark

Study Document Study Document

Strategic Marketing Plan For Lemon Thirst Energy Drink

Pages: 11 (3288 words) Sources: 10 Document Type:Research Paper Document #:54106401

… expanding energy drinks segment and is different from other energy drink products in the sense that it is healthier. This paper outlines the strategic marketing plan for the drink in the United States energy drinks market.
Mission Statement
The mission statement of the Lemon Thirst Beverage Company ……

References

References

Ahmed, R. R., Vveinhardt, J., Streimikiene, D., & Awais, M. (2016). Mediating and Marketing factors influence the prescription behavior of Physicians: An Empirical Investigation. Amfiteatru Economic Journal, 18(41), 153-167.

Al-Shaar, L., Vercammen, K., Lu, C., Richardson, S., Tamez, M., & Mattei, J. (2017). Health effects and public health concerns of energy drink consumption in the United States: a mini-review. Frontiers in public health, 5, 225.

Barney, J. B., & Hesterly, W. S. (2010). Strategic management and competitive advantage: Concepts and cases (pp. 4-25). Upper Saddle River, NJ: Prentice-Hall.

Freeman, B., Kelly, B., Vandevijvere, S., & Baur, L. (2016). Young adults: beloved by food and drink marketers and forgotten by public health?. Health promotion international, 31(4), 954-961.

Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2012). Strategic management cases: competitiveness and globalization. Cengage Learning.

Kotler, P., & Armstrong, G. (2010). Principles of marketing. Pearson education.

Kunst, A. (2019). Energy drinks consumption: consumers of energy drinks in the United States in 2018. Statista.

Mahajan, S. (2020). Sports And Energy Drinks Market Size & Share Analysis Report, 2019-2026.

Studyspark

Study Document Study Document

Strategic Leadership In Light Of The Five Compass Model

Pages: 1 (326 words) Sources: 1 Document Type:Essay Document #:42564189

According to Wilson (1996), strategic leadership incorporates the fundamentals of strategic planning with the tactics used in strategic management. The purpose of strategic leadership is to align business practices—including human resources management—with company goals, values, mission, and ethics. Leadership sets the tone for the entire organization. The strategic leader makes sure that all departments and their managers are on the same page, so that even when they perform totally different operations … “five compass model” proposed by Wilson (1996) is based on the motif of the gyrocompass, which remains stable and oriented in the same strategic directions at all times (p. 27). According to Wilson (1996), strategic leadership is complex and warrants not just one but five different compasses.
Wilson’s (1996) five compasses include a strategic compass, an action compass, a culture compass, a socio-political compass, and a moral compass. The model can inform best practices in strategic leadership in……

References

References

Wilson, I.H. (1996). The 5 compasses of strategic leadership. Strategy & Leadership 24(4): 26-31.

Studyspark

Study Document Study Document

MacBook Pro By Apple Inc Quality Management

Pages: 11 (3159 words) Sources: 5 Document Type:Essay Document #:17953236

Quality management
Executive Summary
Quality management is pivotal in any product or service. One of the key aspects of ensuring this is through the product development process. The product ……

References

References

Hill, C. W., Jones, G. R., & Schilling, M. A. (2014). Strategic management: theory: an integrated approach. Cengage Learning.

Panzarino, M. (2012). This is how Apple\\\\\\'s top-secret product development process works. The Next Web. Retrieved from:  https://thenextweb.com/apple/2012/01/24/this-is-how-apples-top-secret-product-development-process-works/ 

Interaction Design Foundation. (2020). Apple\\\\\\'s Product Development Process – Inside the World\\\\\\'s Greatest Design Organization. Retrieved from:  https://www.interaction-design.org/literature/article/apple-s-product-development-process-inside-the-world-s-greatest-design-organizatio " target="_blank" REL="NOFOLLOW">

Studyspark

Study Document Study Document

Enterprise Risk Management In Wells Fargo During The Pandemic

Pages: 15 (4587 words) Sources: 15 Document Type:Essay Document #:32848070

Enterprise Risk management in Wells Fargo during the Pandemic
Introduction
As Beasley (2020) points out, enterprise risk management (ERM) is especially needed during the COVID 19 pandemic because of the “number of different, but interrelated risks spread all across most organization” … with risk understood at the macro level. This paper will provide 1) a critical analysis, including a comparison and contrast of Enterprise Risk management (ERM) vs. traditional risk management; 2) a discussion of hazard, financial, operational and strategic risks; 3) a SWOT analysis of Wells Fargo; 4) an examination of the relationship between organizational culture and ERM; 5) a discussion of … ways in which auditors can incorporate ERM into the company’s audits; 7) a discussion of the role of financial derivatives as both risk management and a speculative tool; and 8) a discussion of the ways three leading companies (one domestic and two international) implement Enterprise Risk……

References

References

Beasley, M. (2020). How to Leverage ERM Principles to Better Respond to COVID-19-Related Risks. ERM Professional Insights.

Derysh, I. (2020). Watchdog questions why Wells Fargo reported giving only one large PPP loan to a Black-owned business. Retrieved from  https://www.salon.com/2020/07/22/watchdog-questions-why-wells-fargo-reported-giving-only-one-large-ppp-loan-to-a-black-owned-business/ 

English, C. (2020). Wells Fargo Forced to Cut Its Dividend After Fed Stress Test. Here’s What Other Banks Did. Retrieved from  https://www.barrons.com/articles/wells-fargo-forced-to-cut-its-dividend-after-fed-stress-test-51593467664 

Hall, J. (2007). Internal Auditing and ERM: Fitting in and Adding Value. Retrieved from  https://global.theiia.org/about/about-the-iia/Public  Documents/Sawyer_Award_2007.pdf

Kaplan, R. & Mikes, A. (2012). Managing risks: A new framework. Harvard Business Review, 3.

Lewis, M. (2010). The Big Short. NY: W. W. Norton.

Lundqvist, S. (2014). Abandoning Silos for Integration: Implementing Enterprise Risk Management and Risk Governance. Lund University.

Morgenson, G. (2020). More Wells Fargo customers say the bank decided to pause their mortgage payments without asking. Retrieved from https://www.nbcnews.com/business/personal-finance/more-wells-fargo-customers-say-bank-decided-pause-their-mortgage-n1234610

Studyspark

Study Document Study Document

Strategic

Pages: 10 (2886 words) Sources: 3 Document Type:Marketing Plan Document #:99752177

… be made with little bits of information passed on to those who follow on the site.
One idea to facilitate the customer relationship management process is to use Instagram to host a competition among customers of who can post the best beauty picture featuring the organic make-up … comes from.
This is also a way to get all customers using the same social media site, which allows for better customer relations management. Instead of searching all over social media, from Facebook to Twitter to YouTube to Snapchat and so on, the spa can focus everyone’s ……

References

References

Kim, W. & Mauborgne, R. (2005). Blue ocean strategy: From theory to practice. California Management Review, 47(3), 105-121.

Mangold, W. G., & Smith, K. T. (2012). Selling to Millennials with online reviews.  Business Horizons, 55(2), 141-153.

Neely, M. E., Schallert, D. L., Mohammed, S. S., Roberts, R. M., & Chen, Y. J. (2009). Self-kindness when facing stress: The role of self-compassion, goal regulation, and support in college students’ well-being. Motivation and Emotion, 33(1), 88-97.

Studyspark

Study Document Study Document

Supply Chain Management In Canada

Pages: 11 (3384 words) Sources: 2 Document Type:Case Study Document #:46307784

strategic Supply Chain management: Case Study
I. Executive Summary
strategic supply chain management consists of strategic, tactical and operational levels, wherein general planning, short-term process decision-making, and day-to-day operations are planned and executed. This case study examines the supply … customer base has shifted to bulk buyers from custom design buyers, and competition in premium product comes from Germany and Italy.
3. The strategic issues to be addressed are: 1) integration of the two businesses so as to reduce costs; 2) whose approach to retain and whose … outside of Canada, the company has made no inroads of any substantial impact in foreign markets. [3: Krebbler Furniture Case Study, Supply Chain management Association, 12.]
The market for household furniture in Canada is extremely competitive. The founder Michael Krebbler took the company public five years ago … at present are still operating as two separate businesses though they are owned by……

References

Bibliography

Channick, Robert. “Fallout from China Trade War,” Chicago Tribune, 2019.  https://www.chicagotribune.com/business/ct-biz-china-tariffs-illinois-impact-20190510-story.html 

Krebbler Furniture Case Study, Supply Chain Management Association. Digital File.

Studyspark

Study Document Study Document

Change Management At Nike

Pages: 8 (2482 words) Sources: 8 Document Type:Essay Document #:61161012


Literature Review 3
Application of the Theory to the Organization in Question 4
Conclusions 6
Recommendations 7
Bibliography and References 9
Introduction
Change management is about managing people and their reactions to change (Cameron & Green, 2015). However, the need for change is typically related to business … the American public (Freberg, Graham, McGaughey & Freberg, 2011).
Managing resistance to change is another important aspect that has to be considered. Change management requires that managers implement the proper change management method. The one that will work best for Nike in this situation is the change management model developed by Kotter (2012). Kotter (2012) shows that change is best managed when managers involve employees in the change management process and obtain feedback from stakeholders. By inviting feedback from stakeholders, the stakeholders feel that they are part of the change management process and that their opinion matters and is important to……

References

Bibliography and References

Balaji, S., & Murugaiyan, M. S. (2012). Waterfall vs. V-Model vs. Agile: A comparative study on SDLC. International Journal of Information Technology and Business Management, 2(1), 26-30.

Boehm, B. (2002). Get ready for agile methods, with care. Computer, (1), 64-69.

Boehm, B. (2007). A survey of agile development methodologies. Laurie Williams, 45, 119.

Fernandez, D. J., & Fernandez, J. D. (2008). Agile project management—agilism versus traditional approaches. Journal of Computer Information Systems, 49(2), 10-17.

Freberg, K., Graham, K., McGaughey, K., & Freberg, L. A. (2011). Who are the social media influencers? A study of public perceptions of personality. Public Relations Review, 37(1), 90-92.

Cameron, E. and Green, M. (2015), Making Sense of Change Management: A complete Guide to the Models, Tools and Techniques of Organizational Change. Kogan Page: London

Kotter, J. P. (2012). Leading Change. Harvard Business Review Press.

TMZ. (2018). Kaep Deal Adds Up... WE GOT NIKE'S CUSTOMER BREAKDOWN. Retrieved from  https://www.tmz.com/2018/09/06/colin-kaepernick-nike-contract-urban-consumers-market-research/

Studyspark

Study Document Study Document

Principles Of Organization From Early Christianity Applied To Management

Pages: 6 (1911 words) Sources: 6 Document Type:Essay Document #:30570271

… of set-up by emphasizing the development of culture through the expression of a clear and unifying vision, a mission that is realistic, a management style that allows workers to celebrate victories and maintain a……

References

References

Brown, P. (1981). The Cult of the Saints: Its Rise and Function in Latin Christianity. Chicago: University of Chicago Press.

Daft, R. L. (2013). Organization theory & design. Mason, OH: South-Western Cengage Learning.

De Vries, M. F. K. (1998). Charisma in action: The transformational abilities of Virgin\\\\\\'s Richard Branson and ABB\\\\\\'s Percy Barnevik. Organizational Dynamics, 26(3), 7-21.

Henry, M. (n.d.). Acts 4 Matthew Henry\\\\\\'s Commentary. Retrieved from  http://biblehub.com/commentaries/mhc/acts/4.htm 

Kotter, J. P. (2012). Accelerate! Harvard Business Review, 90(11), 44–58.

Price, J. (2012). Structured to Flourish: Organization Design Lessons from the Early Church. Journal of Strategic Leadership, 4, 42-47.

Studyspark

Study Document Study Document

Vision And Mission Statements Strategic Planning

Pages: 6 (1788 words) Sources: 4 Document Type:Case Study Document #:15240681

… because it is meant to give people a big vision—an ideal depiction of what the company aims to be. The criteria for a strategic vision should be:
1. It provides a picture of where the organization should be in 5 to 10 years—what it should look like, … will be going from there.
2. It should represent an ideal situation for the organization—an all-the-dreams-have-come-true type of image: in other words, the strategic vision statement should represent the height of the organization’s accomplishments—the peak of the mountain, the goal that might seem impossible to some but ……

References

References

Kim, W. C. & Mauborgne, R. (2002). Charting Your Company’s Future. Harvard Business Review, June 2002. Harvard Business School, Boston, MA

Klag, M., Giroux, H., & Langley, A. (2012). Strategic planning at Saint Francis de Sales Schools. International Journal of Case Studies in Management (Online), 10(2), 1-20.

Kouzes, J. & Posner, B. (1996). Envisioning your Future: Imagining Ideal Scenarios. Futurist, 30, 14.

Mullane, J. V. (2002). The mission statement is a strategic tool: when used properly. Management Decision, 40(5), 448-455.

Join thousands of other students and

"spark your studies".