Study Document
Pounds Case Study Business Models Case Study
Pages:2 (845 words)
Sources:5
Subject:Business
Topic:Business Model
Document Type:Case Study
Document:#76301615
X. Pound's current size and corporate ethos.
F.X. must rebrand itself as a company that cares about the community, and knows the community well. As Miller Fuels has a superior range of products, F.X. Pounds must offer superior service. It must also solidify a more compelling risk-mitigation strategy. At present, the company spends little on marketing and promotion and offers no innovative services, such as lock-in energy pricing. It focuses only on current customers who are older and likely to remain with the company. 'More of the same' is its current approach, and other than owning a small gas station, which is still tied to the fortunes of the fuel industry, it has no way of dealing with future market volatility.
F.X. Pounds has been able forestall change because the market of natural gas has traditionally been that of an oligopoly, with only a few service providers. This has allowed the company to favor more conservative strategies, and to keep product and price differentiation relatively minimal. Now, F.X. Power's main competition is challenging its complacency in the wake of deregulation. To become truly profitable as an energy company, F.X. should divest itself of its land holdings and focus on remaining solvent as an energy company. Since it cannot compete on size or by offering more expansive services, it should instead focus on providing members of the community with attractive services, such as lock-in energy prices; senior and first-time customer discounts; and discounted services on maintenance calls and maintenance insurance plans. Fears of energy price hikes, particularly amongst individuals with depleted retirement savings are likely to mean increased demand for such cost-mitigating strategies. F.X. Powers must offer a greater and more attractive range of such pricing options to outmaneuver its competition (Kilian 2008).
References
Kilian, Lutz. (2008). The economic effects of energy price shocks. Journal of Economic
Literature, 46(4): 871 -- 909.
Michaels, Robert J. (2008). Electricity and its regulation. The Concise Encyclopedia of Economics. Library of Economics and Liberty. Retrieved May 7, 2010 from the World
Wide Web: http://www.econlib.org/library/Enc/ElectricityandItsRegulation.html
Porter, Michael E. (2008, January). The five competitive forces that shape strategy. Harvard Business Review. Retrieved May 7, 2010 from the World Wide Web:
http://hbr.org/2008/01/the-five-competitive-forces-that-shape-strategy/ar/1
Porter, Michael. (1980). Competitive strategy. Free Press, New York.
Zachman, Julie a. (2007). Kohl's department store: Fastest growing retailer in 2007. Journal of the International Academy for Case Studies. Retrieved May 7, 2010 from FindArticles.com at http://findarticles.com/p/articles/mi_qa5452/is_200903/ai_n39234946/
Sample Source(s) Used
References
Kilian, Lutz. (2008). The economic effects of energy price shocks. Journal of Economic
Literature, 46(4): 871 -- 909.
Michaels, Robert J. (2008). Electricity and its regulation. The Concise Encyclopedia of Economics. Library of Economics and Liberty. Retrieved May 7, 2010 from the World
Wide Web: http://www.econlib.org/library/Enc/ElectricityandItsRegulation.html
Related Documents
Study Document
Starbuck's Case Study Briefly Describe
A fourth foundational element is the strength of the Starbucks brand itself and is ubiquity globally. As a result of rapid and well-defined strategies for opening up retail stores, Starbucks is now considered one of the most preeminent and strongest brands globally. Starbucks has generated the strength of their brand through combining high-quality coffee and tea beverages with the third-place concept to generate customer loyalty and world-of-mouth among customers and their
Study Document
Change Management -- a Case Study of
Change Management -- a Case Study of British Telecom About CRM Theoretical Perspectives, Concepts and Practices Involved in Implementing a CRM Change Management About British Telecom British Telecom -- Implementing CRM CRM Systems -- Data Quality and systems Integration British Telecom -- A Case Study BT's Solution Analyzing BT's CRM from an Academic Perspective An Example of Systems Integration British Telecom -- Building Customer Relationships Problems with Implementing a CRM System Change Management -- A Case Study of British Telecom Today, when one thinks
Study Document
Strategic Management: Costco Case Study
Strategic Management and Strategic Competitiveness Costco Wholesale Corporation is a membership-based retailer offering private label as well as branded products in a range of merchandise categories including meat, deli, bakery, and produce; home furnishings, house wares, domestics; institutionally packaged as well as dry foods; motor vehicle and related products, seasonal items, toys, sports merchandise and items, beauty aids, and electronic products; food items, alcoholic and non-alcoholic beverages, and candy, to name
Study Document
Healing Wounds Case Study
MS Case Study Nurse Practice When patients enter hospitals it is oftentimes they become more ill and sicker due to inappropriate care and professional ignorance. This is due mainly to the amount of hubris involved within the medical profession and a tendency to ignore empirical evidence as practiced to success. This approach underlines the most important aspects of healing and the medical profession itself. The argument for continued improvement in the treatment
Study Document
Business Communication Relating Redundancies Check
" According to Short, Williams, and Christie (1976; cited by Van Den Hooff, Groot & De Jonge, 2005), Social Presence Theory notes that "communication media differ in the degree to which they can communicate (or simulate) the social presence of the communication partners through the use of social cues (both verbal and nonverbal cues)." This theory purports that if a medium can only communicate limited social cues, communication partners do
Study Document
Business Studies Augustine Medical Inc.; the Bair
Business Studies Augustine Medical Inc.; the Bair Hugger Case Study Augustine Medical Inc., have developed the Bair Hugger patient warming system. Designed to be used in post operative situations prevent or treat post-operative hyperthermia, the product offers a number of advantages over the existing systems. However, introducing a new product into the medical markets can be a challenge, as there are constraints which may hinder market entry and the gaining of market