6. Personal opinion
The global strategy is effective as it regards numerous areas, all focused on the overall development of Disney. But since the strategy has numerous applications, it is only natural that some are better received that others. For instance, I believe that the decision to expand onto other continents was extremely wise as it not only increases profits, but it protects the company against economic features that might affect one continent and not the other. Furthermore, I disagree with the copyright strategy as I believe that by dismissing it, Disney would be the beneficiary of free publicity.
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Bibliography
Disney Official Website, http://disney.com/,last accessed on October 15, 2007
Walt Disney Studios Company Profile, Yahoo Finance, 2007, http://biz.yahoo.com/ic/103/103440.html, last accessed on October 15, 2007
Disney Parks Launches First-of-Its-Kind Programming for Interactive Cable Networks; Introducing Disney Travel on Demand, Tech Web Network, May 15, 2007, http://www.techweb.com/showPressRelease.jhtml?articleID=X607994,last accessed on October 15, 2007
TV, Parks, Consumer Products Drive Disney Gains, World Screen, August 2, 2007, http://www.worldscreen.com/newscurrent.php?filename=disney080207.htm, last accessed on October 15, 2007