Golf Essays (Examples)
Study Document
Branding Study
… brand recognition. Since its founding in the 1960s, the company has dominated the sporting industry with its apparel, shoes, accessories and sporting products—from golf balls to tennis rackets. One reason for its success has been its ability to brand itself as the company that produces the products ……
References
Works Cited
“About Nike.” Nike, 2000. https://about.nike.com/
Global News. “Nike shoes burn on social media as Colin Kaepernick features in ‘Just Do It’ campaign.” Global News, 2018 https://globalnews.ca/news/4425379/nike-shoes-burn-colin-kaepernick/
Morning Consult. “Nike's Favorability Drops Double Digits Following New ‘Just Do It’ Campaign with Colin Kaepernick.” Morning Consult, 2019. https://morningconsult.com/form/nike-kaepernick-report/
Peters, Jeremy. “The Birth of ‘Just Do It’ and Other Magic Words.” The New York Times, 19 Aug 2009. https://www.nytimes.com/2009/08/20/business/media/20adco.html?_r=3&ref=busine ss
Storey, G. “Nike and the importance of meaningful brand values.” Polpeo, 2019. https://polpeo.com/nike-and-the-importance-of-meaningful-brand-values/
Study Document
Competitive Advantage And Operations Management
...Golf Operations Management 3
Purchasing
a. The product available for purchase is a pair of Chanel shoes. There are a number of things that I would take into consideration. Buying behavior is strongly related to whether the purchase is a high-involvement purchase or a low-involvement purchase. A high involvement purchase would involve significantly more time and research than might be the case for a low involvement purchase. Therefore, the amount of research, consideration and time that one would take for this pair of shoes will be dependent on whether the consumer views this purchase as high involvement or low involvement. As Deshmukh and Das (2012) note, social class can be a determinant of consumer behavior, and a pair of Chanel shoes is definitely one of those products. For some, this is a low involvement purchase and for others a high involvement one.
For me, this purchase fits a bit in the……
References
References
Deshmukh, G. & Das, R. (2012) Consumer buying behaviour for high involvement products. Asian Journal of Management. Vol. 3 (3) 153-157.
Halton, C. (2019) Credence good. Investopedia. Retrieved March 26, 2020 from https://www.investopedia.com/terms/c/credence-good.asp
Interbrand (2019) Best global brands. Interbrand Retrieved March 26, 2020 from https://www.interbrand.com/best-brands/best-global-brands/2019/ranking/
QSR (2017) The QSR Top 50. QSR Magazine. Retrieved March 26, 2020 from https://www.qsrmagazine.com/content/qsr-50
QuickMBA (2010) The value chain. QuickMBA.com. Retrieved March 26, 2020 from http://www.quickmba.com/strategy/value-chain/
Zhang, B. (2018) The 10 best airlines to fly in North America. Business Insider. Retrieved March 26, 2020 from https://www.businessinsider.com/best-airlines-in-north-america-for-2018-skytrax-2018-10
Study Document
Future Changes And Challenges Within The Elderly Population
...Golf Introduction
The elderly population, like every other population in the world today, can benefit from changes that have occurred in the world thanks to technological revolutions. The Internet, for instance, has allowed a virtual world to emerge that rivals the real world in terms of social opportunities. News spreads instantly thanks to the Internet, and people can communicate with one another and retrieve information more easily today than at any point in human history. Technology can thus be used to address some of the changes and challenges within the elderly population today. Those changes and challenges include changes in environment as the population moves into assisted living and combating isolation and depression, which can occur in this population. Likewise, because of the nature of the globalized world it is more likely that this population will be more diverse than it has been in the past, which means there will be……
References
References
Aging and Disability Services. (2013). Promote Healthy Aging. Retrieved from http://www.agingkingcounty.org/healthy_aging.htm
Baker, T. A. (2014). The importance of aging studies: Understanding the influence of diversity and culture. Age Culture Humanities: An Interdisciplinary Journal (1). Retrieved from http://ageculturehumanities.org/WP/the-importance-of-aging-studies-understanding-the-influence-of-diversity-and-culture/
Banks, M. R., Willoughby, L. M., & Banks, W. A. (2008). Animal-assisted therapy and loneliness in nursing homes: use of robotic versus living dogs. Journal of the American Medical Directors Association, 9(3), 173-177.
Brojeni, S. A., Ilali, E. S., Taraghi, Z., & Mousavinasab, N. (2019). Lifestyle and its related factors in elderly. Journal of Nursing and Midwifery Sciences, 6(1), 32.
Cornwell, E. Y., & Waite, L. J. (2009). Measuring social isolation among older adults using multiple indicators from the NSHAP study. Journals of Gerontology Series B: Psychological Sciences and Social Sciences, 64(suppl_1), i38-i46.
Landeiro, F., Barrows, P., Musson, E. N., Gray, A. M., & Leal, J. (2017). Reducing social isolation and loneliness in older people: a systematic review protocol. BMJ Open, 7(5), e013778.
Liu, S. J., Lin, C. J., Chen, Y. M., & Huang, X. Y. (2007). The effects of reminiscence group therapy on self-esteem, depression, loneliness and life satisfaction of elderly people living alone. Mid-Taiwan Journal of Medicine, 12(3), 133-142.
Moore, E. G., & Rosenberg, M. W. (2001). Canada's elderly population: the challenges of diversity. Canadian Geographer, 45(1), 145.
Study Document
Childrens Amusement Park
… is no room for expansion. Growth would require tearing down and building back up. There has been demand for more games including miniature golf and a go-cart race track; however, the site is limited at the time, and the company would have to conduct a capital raise ……
References
References
Andzulis, J. M., Panagopoulos, N. G., & Rapp, A. (2012). A review of social media and implications for the sales process. Journal of Personal Selling & Sales Management, 32(3), 305-316.
Appelbaum, S. H., Habashy, S., Malo, J. L., & Shafiq, H. (2012). Back to the future: revisiting Kotter's 1996 change model. Journal of Management Development, 31(8), 764-782.
Chyi, H. I. (2005). Willingness to pay for online news: An empirical study on the viability of the subscription model. Journal of Media Economics, 18(2), 131-142.
Douglas, E. (2019). Houston economy to grow bigger, slower than other Texas cities: analysis. Retrieved from https://www.houstonchronicle.com/business/economy/article/Houston-economy-to-grow-bigger-slower-than-other 13903941.php#targetText=The%20Austin%20metro%20area%2C%20which,pace%2C%20according%20to%20the%20projections.
Frederick, S., Novemsky, N., Wang, J., Dhar, R., & Nowlis, S. (2009). Opportunity cost neglect. Journal of Consumer Research, 36(4), 553-561.
Lin, C. F. (2002). Segmenting customer brand preference: demographic or psychographic. Journal of Product & Brand Management, 11(4), 249-268.
Mangold, W. G., & Faulds, D. J. (2009). Social media: The new hybrid element of the promotion mix. Business horizons, 52(4), 357-365.
Teece, D. J. (2010). Business models, business strategy and innovation. Long range planning, 43(2-3), 172-194.
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